Why Green IT is Better IT

There’s a sweet spot where good ethics meet good business. And IT can—and should—be sitting at the nexus.

Wed, March 28, 2007CIO The report on global warming issued in February by the United

Nations’ Intergovernmental Panel on Climate Change concludes unequivocally that our planet is getting hotter. And, as we approach Earth Day April 22, the evidence that it’s all our fault is stronger than ever.

As we go about our busy lives, running our ever more powerful, ever more ubiquitous computers, we are effectively turning up the planet’s thermostat. Gartner estimates that carbon dioxide emissions related to the operation of servers and PCs account for 0.75 percent of the annual global total, and that’s before factoring in emissions generated by cooling the boxes. Add to that the emissions generated by telecommunications networks, and IT’s contribution to the atmosphere’s greenhouse gas load is “probably in excess of 2 percent,” says Simon Mingay, research vice president with Gartner, adding that that’s “a big number for what is essentially a single device.” In fact, emissions tied to that device, the computer, are comparable to the level of greenhouse gasses being produced by all the world’s airplanes as they crisscross the skies above us.

Now what are CIOs doing about that?

Green Goes Mainstream
Companies today face a panoply of environmental issues, from how much electricity they consume (produced by power plants that run on fossil fuels) to how they deal with toxic wastes. But in most enterprises the CIO has played a minimal role in decisions that affect the environment. For the most part, no one has asked them to do anything more.

But sooner rather than later, someone—your boss, a big customer or a government agency—is going to want to know what you’re doing to comply with, support or advance your company’s efforts to become more environmentally responsible. This demand will not stem merely from an altruistic desire to behave responsibly (although that’s a fine reason); rather, corporate sustainability (as being cognizant of your impact on the planet is now called) has become a cost of doing business. Global regulations that put limits on toxic chemicals and emissions now reach from the manufacturing floor into the data center.

And having an understanding of and an appreciation for one’s effect on the environment increasingly is proving to be good for the bottom line. A recent report concluded that there’s a direct correlation between good environmental practices and sound overall management. The report’s authors—Marc Orlitzky, a lecturer with the Australian Graduate School of Management, and Frank L. Schmidt and Sara L. Rynes, both professors with the University of Iowa—say good corporate citizenship can help companies build the skills and infrastructure they need to cope in turbulent times, as well as improve efficiency.

green

Loading...
Data Center MarketSpace
From Chaos to Order-Winning the Information Management Game
Learn how Oracle Application Express delivers an easy, fast, and free way to manage your business information. Learn more »
Optimizing Information Insight
This paper will argue that the key to enabling midsize organizations to make even better business decisions is by simplifying the extraction of specific, actionable information from large volumes of data. Learn more »
Looking for a fast payback?
Learn how you can boost ROI and productivity with a JDE technology refresh. Learn more »
3 Minutes with Free Tool Can Save Thousands!
See how you can improve decision-making while reducing your total cost of ownership through process efficiencies and technology simplification. Learn more »
Informatica 9: What it means for the CIO?
Hear from Informatica's CIO on how Informatica 9 will improve... Learn more »
Lower Costs with New Servers and Consolidation
When it comes to server technology staying the course will cost you. Lower costs and create an efficient datacenter with newer server technology. Learn more »
 
SPONSORED LINKS
 

White Paper: Right-Sizing Your Power Infrastructure

Lower IT Costs with Oracle Database 11g Release 2

New technology that addresses challenges organizations are facing.

Return on Information: Google Enterprise Search pays you back

Cut Costs & Green Your IT Operations with PC Power Management

White Paper: 4 Customer Service Myths

White Paper: Managed Security for a Not-So-Secure World

White Paper: 5 Best Practices for Smartphone Support

Global Research: CIOs Weigh In On Virtualization

5 Key Virtualization Management Challenges

Secure Email and Web-Based Communication from Evolving Attacks

WagerWorks Takes Fraudsters Out of the Game using iovation

Seven Design Requirements for Web 2.0 Threat Protection

Increase UPS efficiency without sacrificing protection.

Learn how advanced forecasting tools can deliver significant business results for global corporations.

Achieving Business Agility with Application Grid

Ready to virtualize tier one applications? Check your virtualization maturity.

Seven Ways ITIL Can Help You in an Economic Downturn

Tips for successful virtualization management.

AT&T Synaptic Storage as a Service. Expand on demand

Trend Micro ranked #1 against real-world malware. Read more.

Webinar: Jump-start your in-house e-discovery with Ringtail QuickCull from FTI Technology

Streamline IT Costs. Boost Performance with WAN Optimization.

Build your 1st app FREE with Force.com

TDWI checklist helps define data readiness for analytics. Download report.

State of the Data Integration Market

Server Consolidation: Leveraging the Benefits of Virtualization

Upgrading to VMware vSphere with vWire

Maximizing website Return on Information with high-quality search

See how AT&T can help protect your network.

Webcast: Unleashing the Power of Customer Data

White Paper: Improve Agility with Operational Responsiveness

White Paper: Legacy Tools: Not Built for the Helpdesk

Taking a Seat at the Executive Table: The Reality of Virtualization

White Paper: Next Generation Remote Infrastructure Management

Keeping Your Members Safe from Online Scams and Predators

The Total Economic Impact of Network Security Intrusion Prevention

Generation Remote Infrastructure Management - Changing the Paradigm

Cloud-Based Email Management: Opinion Shifts In Favor

eBook: How Can You Make Your People Productive Anywhere?

White Paper: Visibility and the New Normal of Mobile Work

Taking the Service Desk to the Next Level

Learn about The Information Technology Infrastructure Library.

Return on Information: Google Enterprise Search pays you back. Get the facts.

VMware. The source for Business Infrastructure Virtualization.

ShoreTel tells businesses to untangle from competitors' complexity and turn to its brilliantly simple UC solution

Top Five CIO Challenges

Read the RSA report: Security for Business Innovation

64-page prescriptive guide to security, compliance, and IT operations.

A Clear View Toward Virtualization

 
 
RESOURCE CENTER