Offering regional and national programs, CIO (and CSO) events bring together some of the most respected names and thought leaders in information technology and security. Presented by CIOs and other senior level executives, these invitation-only programs offer timely topics and strong networking. Learn More »
Webcast: In the Google Apps Cloud: How to Achieve Your Business Objectives
Dec 3rd, '09, 1 - 2 pm US/Eastern (GMT-5)
Join Council member Brent Hoag, Director, Global IT, at JohnsonDiversey, as he discusses the adoption of Google Apps which has helped meet four corporate goals; sustainability, simplification, increased employee productivity and global collaboration.
Webcast: Collaboration Initiatives: Benchmarks & Best Practices
Dec 15th, '09, 4 - 5 pm US/Eastern (GMT-5)
Join Council members Ruth Thorpe, VP & CIO at the U.S. Pharmaceutical Operations of Sanofi-Aventis, and Gary Kuyper, CIO at Bethany Christian Services, as they speak about their collaboration initiatives and experiences in how and why they chose the social networking and collaboration tools they are using and their business goals for collaboration, and facing culture change challenges.
Data Overview: Collaboration Initiatives Field Guide: Benchmarks & Best Practices
This appendix to the Council Field Guide provides an analysis which discusses benchmarks for collaboration IT implementation costs, adoption rates and payoffs. The overview identifies top IT and business goals and satisfaction rates for collaboration initiatives as well as best practices and lessons learned for implementing collaboration IT.
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Over and over, Web 2.0 proponents stressed the importance of allowing the highest degree of free expression. Each credited the bulk of Web 2.0's value with the results of openness and acceptance. That doesn't mean that you cannot set parameters, but be cautious about setting them too narrowly or you risk choking off creativity and other gains.
"You may ask, 'But what if community says bad things about our products?'" says John Hagel, longtime Web 2.0 consultant and chairman of an upcoming Deloitte research center on Web 2.0 and other technologies. Remember that the watercooler conversations are going to happen whether you listen or not, he says. "The only choice you have is whether you will participate." Through listening and participating in conversations comes value, the more participation the better. Even if what you hear hurts. "I think most companies today are still putting boundaries too narrow relative to where value exists."
Set Reasonable Limits. That's not to say that no parameters whatsoever should be set. Behenna, Hagel and others point out that rules of reason still applyno lawbreaking, confidentiality breaches, and so onbut they believe most risks tend to resolve themselves. "A lot of potential risks get managed by people," says Hagel. "You need moderators, policies and rules, but start with a limited set of policies rather than try to anticipate every risk."
And this may take time to figure out. Dietz says that Dell is still determining just where the balance between openness and moderating is, but says that "all of the [deleted comments] have been related to content that was vulgar, obscene or threatening. "With folks who rant," Dell may actually reach out and see if it can fix the problem. But for the most part it's comfortable leaving rants there because the community tends to take care of them, she says.
Still, there are ways to encourage civility. Marino recommends having a clear code of conduct to set the tone. When signing up, members must check off that they will abide by the CarSpace Member Agreement, part of which clearly outlines expected member conduct. Says Marino, "We have a very clear membership agreement that tells them what's OK." And like encourages like. "If you move to a nice neighborhood you're inclined to keep it nice," she says.