Top Mobile Apps at DEMO Fall 2012

Attendees at the DEMO Fall 2012 conference saw a handful of innovative mobile apps, some of which were available for download before the company presenting the app even left the stage.

The products showcased at the DEMO Fall 2012 conference ran the gamut, from video chat to enterprise application performance management. But throughout the conference attendees saw a handful of innovative mobile apps, some of which were available for download before the company presenting the app even left the stage.

RELATED: 20 awesome products at DEMO 2012

Top 10 enterprise products at DEMO 2012

Givit
Credit: YouTube.com
Givit

Givit described itself as the “Instagram of video,” and, when it comes to editing, some of the conferences sage panelists agreed. By simplifying the video editing process for the mobile interface, Givit enables users to shoot, create, and share their best-recorded video content directly from their smartphones.

Gnzo
Credit: YouTube.com
Gnzo

Givit wasn’t the only presenter to compare its video app to Instagram. Gnzo focused instead on the social aspects of Instagram, with a grid-like UI of active thumbnails of other users’ videos who have uploaded video. Search functionality with hashtags and keywords expands the scope of the social video app.

Candylab
Credit: YouTube.com
Candylab

Augmented reality meets gamification with Candylab, which establishes virtual scavenger hunts in the physical world. Marketers can place virtual prizes in certain real-world areas, which customers will only be able to see and claim when viewing the area through the app running on a smartphone or tablet.

Itography
Credit: YouTube.com
Itography

Itography has a similar location-based gamification pursuit, allowing advertisers to leave virtual goods their customers can claim when they travel to the location. After a certain number of virtual products have been redeemed, the customer can be rewarded. If nothing else, it’s brand an extreme engagement practice.

Go-Matic
Credit: YouTube.com
Go-Matic

Not all social networks need to be permanent. Go-Matic is a method through which users can connect to friends at a given time to establish a temporary network for sharing messages, photos, and videos. It could be great for people at an event or party who don’t want to share their photos or updates with anyone who isn’t there.

Blipboard
Credit: YouTube.com
Blipboard

The nearby world communicates with the user through Blipboard. Users receive push notifications when they walk by places that will hold events they may be interested in. Blipboard could be especially helpful for people looking for events to attend while traveling or after moving to a new city.

MyPref
Credit: YouTube.com
MyPref

Another location-based app, MyPref connects users to find products to purchase nearby. Users search for a specific product in the mobile app and are given the closest storefronts that offer them, which could be invaluable for people who need to buy something on demand.

iSocialite
Credit: YouTube.com
iSocialite

A more friend-focused social app, iSocialite relies on user-created events to bridge the gap between social networking and face-to-face interaction. The interface focuses on friends’ ongoing events, offering options for those who can’t decide what they want to do on a Saturday night.

InTooch
Credit: YouTube.com
InTooch

As an add-on to the less-and-less used call function on smartphones, InTooch automatically sends either personal or professional contact information in response to a missed call.

Vilynx
Credit: YouTube.com
Vilynx

A video management app with a focus on one of the original uses of consumer video – home movies. Its key selling point is a five-second summary of each video, which makes browsing video content on a smartphone or tablet easier. With family-focused video as its target market, the app is kind of a photo album for video.

Apparent
Credit: YouTube.com
Apparent

With Apparent, parents finally have their own social network, of sorts. Apparent is a mobile app designed to connect parents of young children for the purpose of setting up play dates between their kids and sharing their preferences on schools or babysitters that might help others.

Passboard
Credit: YouTube.com
Passboard

All this talk about mobile apps would be incomplete without a mention of security. Passboard offers customizable verification, including voice and face recognition, for users’ mobile devices. At a time when more and more sensitive information can be accessed through a smartphone, this multi-factor authentication scheme could prove invaluable.

Hapoose
Credit: YouTube.com
Hapoose

With all these new apps out there, how does anyone know what to look for? Hapoose’s app acts as a discovery engine for new apps personalized to the user based on recent downloads. For those frustrated with Apple’s App Store changes in iOS 6, Hapoose could be their new best friend.