The New Role for IT: Generator of Innovative Ideas

At Yum Restaurants International, the value of IT is business innovation.

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Consumer technology is changing rapidly, and CIOs have to respond just as quickly. And that response often starts with changing the mind-set and culture of our department. IT can no longer wait for the business to tell it what to do.

We need to be aware of what's happening with consumers and our team members, and we need to bring ideas to the table. In old-school IT, the definition of success was keeping the email system up all the time or making sure the right security processes were in place.

Now that's just the cost of doing business. Success is now measured by what we are doing to drive the business and the bottom line. What operational efficiencies can we deliver through technology? What incremental profits do we enable?

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