Here are three ways innovative CIOs are recruiting ideas, building trust and embracing lessons learned when building tools sales teams want to use.
1. Get Continual Input
Sheryl Fikse, CIO, Southwire: Almost a year ago, we set out to ensure that our salespeople are better equipped than anyone else who could call on a customer. We created two new tablet applications that provide real-time access to the information we hold on customers and inventory. The customer-focused app rolled out in June and the configuration-management app went live in September, and we're seeing an amazing rate of adoption.