CIOs Should Learn to Lead the 'Digital Cowboys'

FREE

Become An Insider

Sign up now and get free access to hundreds of Insider articles, guides, reviews, interviews, blogs, and other premium content from the best tech brands on the Internet: CIO, CITEworld, CSO, Computerworld, InfoWorld, ITworld and Network World. Learn more.

The co-author of a new book says younger professionals are gadget-savvy and global-minded, so they require a new leadership style

Former management consultant Pekka Viljakainen argues in his latest book, No Fear: Business Leadership in the Age of Digital Cowboys, co-written with IT consultant Mark Mueller-Eberstein, that today's senior executives don't know how to lead up-and-comers.

What Is a Digital Cowboy?

A younger professional with a more international and social outlook than the supervisor, but who's a rookie at leadership. They use technology to learn and to spread ideas. They don't think about globalization; they assume it.

To continue reading, please begin the free registration process or sign in to your Insider account by entering your email address:
Join the discussion
Be the first to comment on this article. Our Commenting Policies