How Manufacturers Can Reap the Benefits of RFID
Right now, there are a lot more questions than answers. CIOs and analysts agree that one way to start dealing with these issues is to create cross-functional teams that can better manage the organizational changes that RFID necessitates. At TI’s E&PS division, execs from IT, supply chain operations, marketing, finance and sales formed such a team in late 2004 and meet at least every three weeks to talk about RFID business demands, data analysis plans and integration strategies, to name but a few issues. For now, Texas Instruments, like many other companies, will proceed cautiously with its RFID plans, mulling over future uncertainties while focusing on the things it can control.
"We’re creative enough to envision a lot of lift with the technology," says Shields, "but we’re grounded enough to know that there’s a big financial investment to get to some of these applications."



