Virtualization and Cloud Advisor

Expert analysis and advice on server virtualization technologies, deployments and management.

RSS
All Posts | RSS

Our blogger: Bernard Golden is CEO of consulting firm HyperStratus, which specializes in virtualization, cloud computing and related issues. He is also the author of "Virtualization for Dummies," the best-selling book on virtualization to date.

Wed, May 07, 2008

Virtualization's a Commodity, VMware: What Else Can You Offer?

By Kevin Fogarty

Keywords: virtualization, server virtualization, dell, VMware, Microsoft, Citrix, Xen, mid-market

In case you needed any more evidence that basic virtualization capabilities were becoming a commodity, Dell has announced a wave of servers and services designed to "simplify the deployment and management of virtualization in enterprises of any size," per a company press release.

Leave aside for the moment the questionable proposition that hardware needs to be extensively customized for virtual environments. Other than virtualization-specific chips and extra-beefy I/O specs or extra RAM, there's not a lot you need to do to a server to make it a decent host for virtual machines. That's the whole idea: having to buy extra-special hardware for virtual-server installations would negate much of the cost- and administration-savings virtualization is supposed to deliver.

Let's focus more on the phrase "enterprises of any size," by which Dell means the mid-sized companies likely to buy the $6,000 servers it's pushing with this announcement, not the large companies that have been driving the virtual-server market by consolidating lots of $6,000 servers onto much larger machines.

"Enterprises of any size," when that size is larger than a few hundred employees, don't buy servers by logging onto Dell.com to run the capacity planning and configuration management applications that the company brags about later in the release.

Mid-market companies do, however. Mid-market companies that don't have the staff or time or IT budget to do a lot of custom app dev or hardware integration or data-center construction or management.

Those companies, by and large, don't buy cutting-edge technology. They buy cutting-budget technology, which is what virtualization has become.

That's good news for mid-market companies and for large companies, in that the hardware and software available for virtual-server environments is becoming more common, more stable and less expensive.

The tools to manage those installations are also becoming more common and more capable. Rather than have one harried admin at a console trying to track down an errant VM, there are tools available to automatically monitor, provision, manage or kill VMs as needed.

It's bad news for VMware, which is still counting to a disturbing degree on its hypervisor to keep it ahead of competitors like Microsoft and, increasingly, every other operating system or server-manufacturer out there.

"We have never believed that the hypervisor would be commoditized," VMware director of marketing Ben Matheson told Computerworld's Rob Mitchell recently. "To imply that it's a commodity would imply that there's no differentiation."

Bingo. Right now there is some differentiation, and will continue to be for another year or so, until Microsoft's Hyper-V really gets its legs. After that, Microsoft's Hyper-V will be a credible choice for IT managers counting on not being fired for buying technology from an industry leader, whether it works best or not.

Loading...
Virtualization Vendor Matrix

Find out what vendors offer the products you need.

View the Vendor Matrix »
Virtualization ABCs

Get up to speed on virtualization.

Learn More »
Virtualization MarketSpace
White Papers
Maximum Efficiency Gains with Virtualization
Learn best practices to optimize your infrastructure and operations department and gain the most from virtualization. Learn more »
Manage Virtualization Initiatives
Learn how you can better manage virtualization initiatives to recognize this technology's maximum value. Learn more »
 
SPONSORED LINKS
 

Developing A Dynamic, Real-Time IT Infrastructure

Mid-Sized Company CIO Community: infoBOOM!

Read about virtualization and consolidation effort best practices

Building the Virtualized Enterprise with VMware Infrastructure

8 Key Ingredients to Building an Internal Cloud

White Paper: The Building Blocks for Cloud Computing

Taking the Service Desk to the Next Level

Why Data Loss is Increasing--and What You Can Do About It

Data Loss Prevention: A Better Way to Approach Security

Learn how to managing client systems in the enterprise.

Enterprise PBX Buyer's Guide

Secondary Market Primer: Your Network at Half Price

Top-line Performance that's Bottom-line Efficient

Accenture: Outsourcing for uncertain times. Click to learn more.

Learn about the VMware vSphere (TM) & Intel (R) Xeon (R) Processor 5500 Series

Data Center Optimization: Three Key Strategies

Oracle WebLogic Server Technical Demo

Data Grids and Service-Oriented Architecture

Achieving the Impossible: Unlimited Application Scalability

A Middleware Foundation for Application Grid

Tips for successful virtualization management.

Smart Decisions: The Role of Key Performance Indicators

Gartner Shares Predictions for 2009

Improve ROI, lower TCO and reduce energy consumption.

Introducing the new HP ProLiant G6 server family

Cloud Computing: Read about VMware's compelling vision & set of products

White Paper: 8 Key Ingredients to Building an Internal Cloud

Learn how a virtualized enterprise can help your company reduce costs

Why Isn't Server Virtualization Saving Us More?

Bottom-Line Benefits of Virtualization

A CIO Executive Guide: Cloud Computing Looms Big on the Horizon

Seven Ways ITIL Can Help You in an Economic Downturn

Maximizing the Business Value of the PC Infrastructure

Communications and Collaboration Needs at Business Organizations

Using Open Source to Deploy Web Applications

Enterprise PBX Comparison Guide

Getting Value from Outdated Networking Equipment

Accenture IT Consulting: Logical meets technological. More . . .

Stop Application Fraud at the Source with Device Reputation

Top 10 Business and IT Drivers for the Wealth Management Sector

Oracle's Application Grid Technical Demo

Next-Generation Application Servers and Infrastructure

Application Infrastructure at Enterprise Organizations

Achieving Business Agility with Application Grid

Learn about The Information Technology Infrastructure Library.

Achieving Pervasive Performance Management

Automating the Generation and Secure Distribution of Excel Reports

64-page prescriptive guide to security, compliance, and IT operations.

Get Google Enterprise Search for your business information.

Accenture IT Consulting: Enabling high performance. More...

 
 
RESOURCE CENTER