Virtualization and Cloud Advisor

Expert analysis and advice on server virtualization technologies, deployments and management.

RSS
All Posts | RSS

Our blogger: Bernard Golden is CEO of consulting firm HyperStratus, which specializes in virtualization, cloud computing and related issues. He is also the author of "Virtualization for Dummies," the best-selling book on virtualization to date.

Wed, May 07, 2008

Virtualization's a Commodity, VMware: What Else Can You Offer?

By Kevin Fogarty

Keywords: virtualization, server virtualization, dell, VMware, Microsoft, Citrix, Xen, mid-market

In case you needed any more evidence that basic virtualization capabilities were becoming a commodity, Dell has announced a wave of servers and services designed to "simplify the deployment and management of virtualization in enterprises of any size," per a company press release.

Leave aside for the moment the questionable proposition that hardware needs to be extensively customized for virtual environments. Other than virtualization-specific chips and extra-beefy I/O specs or extra RAM, there's not a lot you need to do to a server to make it a decent host for virtual machines. That's the whole idea: having to buy extra-special hardware for virtual-server installations would negate much of the cost- and administration-savings virtualization is supposed to deliver.

Let's focus more on the phrase "enterprises of any size," by which Dell means the mid-sized companies likely to buy the $6,000 servers it's pushing with this announcement, not the large companies that have been driving the virtual-server market by consolidating lots of $6,000 servers onto much larger machines.

"Enterprises of any size," when that size is larger than a few hundred employees, don't buy servers by logging onto Dell.com to run the capacity planning and configuration management applications that the company brags about later in the release.

Mid-market companies do, however. Mid-market companies that don't have the staff or time or IT budget to do a lot of custom app dev or hardware integration or data-center construction or management.

Those companies, by and large, don't buy cutting-edge technology. They buy cutting-budget technology, which is what virtualization has become.

That's good news for mid-market companies and for large companies, in that the hardware and software available for virtual-server environments is becoming more common, more stable and less expensive.

The tools to manage those installations are also becoming more common and more capable. Rather than have one harried admin at a console trying to track down an errant VM, there are tools available to automatically monitor, provision, manage or kill VMs as needed.

It's bad news for VMware, which is still counting to a disturbing degree on its hypervisor to keep it ahead of competitors like Microsoft and, increasingly, every other operating system or server-manufacturer out there.

"We have never believed that the hypervisor would be commoditized," VMware director of marketing Ben Matheson told Computerworld's Rob Mitchell recently. "To imply that it's a commodity would imply that there's no differentiation."

Bingo. Right now there is some differentiation, and will continue to be for another year or so, until Microsoft's Hyper-V really gets its legs. After that, Microsoft's Hyper-V will be a credible choice for IT managers counting on not being fired for buying technology from an industry leader, whether it works best or not.

More from IT Drilldown « Back to Virtualization
CASE STUDY
Disaster Can Inspire Quick Move to Desktop Virtualization
In the wake of a hurricane, a Texas hospital system's IT group overcame user reluctance to virtualize desktop PCs. Here's a look at their journey and the thorny little issue that Citrix just solved a few weeks ago: USB port support. Full Story »

Loading...
Virtualization Vendor Matrix

Find out what vendors offer the products you need.

View the Vendor Matrix »
Virtualization ABCs

Get up to speed on virtualization.

Learn More »
Virtualization MarketSpace
Maximum Efficiency Gains with Virtualization
Learn best practices to optimize your infrastructure and operations department and gain the most from virtualization. Learn more »
Manage Virtualization Initiatives
Learn how you can better manage virtualization initiatives to recognize this technology's maximum value. Learn more »
 
SPONSORED LINKS
 

White Paper: Right-Sizing Your Power Infrastructure

Taking a Seat at the Executive Table: The Reality of Virtualization

Server Consolidation: Leveraging the Benefits of Virtualization

See how AT&T can help protect your network.

Webcast: Unleashing the Power of Customer Data

White Paper: Improve Agility with Operational Responsiveness

White Paper: Legacy Tools: Not Built for the Helpdesk

Secure Email and Web-Based Communication from Evolving Attacks

WagerWorks Takes Fraudsters Out of the Game using iovation

Seven Design Requirements for Web 2.0 Threat Protection

Generation Remote Infrastructure Management - Changing the Paradigm

Cloud-Based Email Management: Opinion Shifts In Favor

eBook: How Can You Make Your People Productive Anywhere?

Achieving Business Agility with Application Grid

Ready to virtualize tier one applications? Check your virtualization maturity.

Seven Ways ITIL Can Help You in an Economic Downturn

Tips for successful virtualization management.

Unified Communications: Thoughts, Strategies and Predictions. Join the discussion

Read the RSA report: Security for Business Innovation

Webcast: Looking to the Cloud for Email and Collaboration Services

64-page prescriptive guide to security, compliance, and IT operations.

Keep your IT expertise up to date. Join the Intel Premier IT Professionals.

A Clear View Toward Virtualization

Virtualization Technology as a Business Solution

The rules of infrastructure management just changed.

Global Research: CIOs Weigh In On Virtualization

5 Key Virtualization Management Challenges

Cut Costs & Green Your IT Operations with PC Power Management

White Paper: 4 Customer Service Myths

White Paper: Managed Security for a Not-So-Secure World

White Paper: 5 Best Practices for Smartphone Support

White Paper: Next Generation Remote Infrastructure Management

Keeping Your Members Safe from Online Scams and Predators

The Total Economic Impact of Network Security Intrusion Prevention

Join us at the US-Brazil IT-BPO Summit, on November 10th in New York.

Increase UPS efficiency without sacrificing protection.

Learn how advanced forecasting tools can deliver significant business results for global corporations.

Lower IT Costs with Oracle Database 11g Release 2

White Paper: Visibility and the New Normal of Mobile Work

Taking the Service Desk to the Next Level

Learn about The Information Technology Infrastructure Library.

Top Five CIO Challenges

Streamline IT Costs. Boost Performance with WAN Optimization.

Want to know how you can maximize employee productivity?

Build your 1st app FREE with Force.com

TDWI checklist helps define data readiness for analytics. Download report.

A new fleet of PCs with a total ROI in 10 months. Find your ROI.

eZine: A Roadmap to Reducing IT Complexity

Reduce risk, gain agility. See how Progress can help your business.

Virtualization Technology as a Business Solution

 
 
RESOURCE CENTER