Survey: Enterprise 2.0 Apps Seen as Useful to Business But Confusing
Despite companies acknowledging that they must embrace social software such as wikis, blogs and social networks, many struggle with how to implement and measure their success.
By
C.G. Lynch
When asked who had buying authority for Enterprise 2.0, 34 percent said it was “senior management,” while another 32 percent said the IT department is responsible.
One thing was clear about the goal for adopting the tools: better collaboration. Approximately 72 percent of respondents said that Enterprise 2.0 tools could significantly improve collaboration.
That said, Frappaolo begs the question: will all employees want to work this way?
“Right now many decisions aren’t made by a group, but a leader,” he says. “Some people like that approach, and others certainly don’t.”
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