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NPD: US Mobile Phone Sales Down

U.S. mobile users bought fewer phones in the second quarter compared to last year, according to NPD Group, indicating the economic slowdown is affecting decisions to buy phones.

 

August 19, 2008 — IDG News Service —

U.S. mobile users bought fewer phones in the second quarter compared to last year, according to NPD Group, indicating the economic slowdown is affecting decisions to buy phones.

Mobile sales to consumers in the U.S. totaled 28 million devices in the second quarter, a 13 percent decline compared with the same period last year, NPD said.

People who did buy phones were more apt to buy devices traditionally reserved for business users. Of the handsets sold in the quarter, 28 percent of them had a full Qwerty keyboard, compared with 12 percent last year, NPD found.

Smartphones made up 19 percent of all mobile phone sales in the quarter, up 9 percentage points from the second quarter last year.

Phone buyers in the second quarter paid more than those who bought in the same quarter last year, but less than people who bought phones in the first quarter this year. The average selling price in the second quarter was US$84, up 14 percent compared with last year but down almost 4 percent compared with the previous quarter, according to NPD.

The researchers also found that people most often buy phones from stores operated by carriers, rather than mass merchandisers or electronics specialty stores.

Despite continuing to lose market share, Motorola has just managed to hang on to its leading position in the U.S. for the quarter. Of the phones sold, 21 percent were from Motorola, 20 percent from Samsung, 20 percent from LG, 9 percent from Nokia and 7 percent from Research In Motion. Around the world, those positions vary widely by geographic region, with Nokia maintaining the world's number one spot.

Copyright © 2008 IDG News Service. All rights reserved. IDG News Service is a trademark of International Data Group, Inc.
 
 
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Maximum Efficiency Gains with Virtualization

Learn best practices to optimize your infrastructure and operations department and gain the most from virtualization.
 

Manage Virtualization Initiatives

Learn how you can better manage virtualization initiatives to recognize this technologys maximum value.
 

Cost Effective Data Loss Prevention

Learn how Data Loss Prevention technologies can in fact be deployed in a cost effective manner.
 

Data Loss Prevention and Enterprise Rights Management

Enterprise Management Associates highlights the complementary values of Data Loss Prevention and Enterprise Rights Management as a strategic approach to information risk control.
 

Investing in Business Analytics Technology

Find the answers to your questions about business anyalytics initiatives.
 

Don't Sacrifice Speed

Learn how to ensure custom content is obtained in a fast manner and doesn't drive your customers away.
 

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Webcast with Dan Vesset: Investing in Business Analytics Technology

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Capitalize on Your SAP Content

After 18 years of partnership and over 3,000 successful customer deployments, Open Text has become SAP's premier pa...
 

Enterprise Cloud Computing: Ready for Primetime?

The progression toward enterprise cloud computing is happening today, as industry leaders deploy technologies that ...
 

Preparing Your Business Services for the Future

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Enterprise System Management Challenges in Big Organizations with Eli Almog

In this Podcast with Eli Almog, Corporate Architect in BMC's CTO Office, discusses how IT managers can know when it...
 

BSM in the Field, Practical Insights from Peter Armaly

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