CompuServe, Prodigy Et Al.: What Web 2.0 Can Learn From Online 1.0
GEnie, Delphi, AOL and other commercial networks once ruled the online roost. Where are they now, and what can their ghosts teach today's online communities?
Wed, July 15, 2009
Computerworld — Everyone's abuzz about Web 2.0, and it's no wonder. Facebook, MySpace and Twitter are some of the Internet's most popular destinations, offering users unprecedented freedom to share content, engage in conversations and exchange ideas like never before.
Web 2.0 Definition and Solutions
LinkedIn Bible: Everything You Need to Know About the Social Network for Professionals
Twitter Bible: Everything You Need To Know About Twitter
How short our memories are. Before everyone connected to one massive Internet, a variety of smaller commercial online services with names like CompuServe, GEnie, Prodigy, Delphi and, of course, America Online (AOL) ruled the roost. Some were launched as long ago as the late 1970s, and many were text-based with nary a graphic to be found. Each charged hourly or monthly fees to a national (and sometimes international) audience in exchange for access to its private network. In addition, there were many smaller Bulletin Board Systems, or BBSs, that were also accessed by use of modems and phone lines.
These services peaked in the mid-'90s, with millions of subscribers accessing their forums, download libraries, roundtables and special interest groups, discussing everything from computer programming to coupon clipping. They also provided a way for businesses to connect with their clients before the Web became ubiquitous. Be the content corporate or user-generated, kilobytes upon kilobytes of data -- which seemed like a massive amount of information in those days -- were available as fast as dial-up modems could download it.
Around the mid-'90s, the Internet, previously available mostly to universities and government organizations, expanded onto citizens' desktops, seriously threatening the online services' hegemony. Some online services became Web gateways, while others morphed into full-fledged Internet service providers (ISPs). One way or another, most tried -- and failed -- to compete with the more comprehensive and affordable Internet.
The recent ending of support for the old CompuServe Classic service prompted us to look back at some of the most popular commercial services. We'll explore where several of the most popular of those old-school services came from, what made them unique, and where they are now. Some of their characteristics may sound familiar, and you may wonder if Web 2.0 is really a new phenomenon, or if we've we simply come full circle.
Whatever their individual fates, these services live on not just in memory, but in their impact on the development of subsequent online communities. Even today's social networks could learn a lesson or two from the old online services.


