Virtualization Newsletter
 
NEWSLETTERS
 

CIO.com updates, insights and advice on technology, management and your career.

 CIO BlackBerry News and Tips
 CIO Research and Analysis
 CIO Microsoft
 CIO Insider
 
 
 
LEADERSHIP
 
CIO Executive Programs
The Leader in Face-to-Face Education for Senior Executives

Offering regional and national programs, CIO (and CSO) events bring together some of the most respected names and thought leaders in information technology and security. Presented by CIOs and other senior level executives, these invitation-only programs offer timely topics and strong networking. Learn More »

 
CIO Executive Council
A Peer-Advisory Service and Professional Association for CIOs

Public Council Teleconference: Application Rationalization — Hidden Costs and Smart Decisions

November 17 at 11:00 am US/Eastern (GMT-5)

Join Honorio Padrón, of The Hackett Group, who will share the drivers for companies to tackle application rationalization and the results of research that define the hidden cost of complexity. Additionally, we will discuss key decision milestones—to start or not, holding the course steady and fulfilling expectations.

Virtual Desktop Cost-Benefit Analysis — Michael Jacobs, Catlin Group

The analysis contained in this presentation measures the cost of everything from the machines and licenses to the infrastructure for virtual vs. traditional desktop environments.

Honor your best senior team members - Apply for the CIO Ones to Watch Award

Get well-earned public recognition for your top up-and-coming team members, your IT organization and your enterprise. Award winners will be announced, publicized and feted in May 2010, great timing to help attract new IT recruits to your company.

More / Register »

Learn more about the CIO Executive Council »



 
 
RESOURCE CENTER
 
 
 
 

Apple Bucks Netbook Trend, Gartner Says

Netbooks were instrumental in the increase in PC shipments for most manufacturers during the third quarter, but Apple defied the trend despite offering standard laptops at premium prices, according to figures from analyst firm Gartner.

 

October 15, 2009 — IDG News Service —

Netbooks were instrumental in the increase in PC shipments for most manufacturers during the third quarter, but Apple defied the trend despite offering standard laptops at premium prices, according to figures from analyst firm Gartner.

Slideshow: 10 Hot Netbooks - From Pricey to Dirt Cheap
Slideshow: 10 Apple Trivia Questions

Apple executives in the past have trashed netbooks as junky devices with cramped keyboards and the company does not yet have a netbook on the market. Most PC vendors, including Acer, Hewlett-Packard and Dell are offering netbooks, which are low cost and designed to perform basic tasks like word processing.

Apple's PC shipments in the U.S. grew year-over-year by 6.8 percent to total 1.57 million during the third quarter, placing the company fourth behind Dell, Hewlett-Packard and Acer, according to numbers released by Gartner on Wednesday. Overall PC shipments in the U.S. grew by 3.5 percent year-over-year to total 17.82 million.

Apple's growth was driven by dedicated fans of the company's products and the education market, said Mikako Kitagawa, principal research analyst at Gartner.

Comparatively, growth in PC shipments for companies like HP and Acer came from low-priced laptops and mini-notebooks, which includes netbooks. Netbooks especially helped Acer's shipments, which grew by 61.4 percent year-over-year. HP's third-quarter shipments grew by 2.7 percent.

Netbooks attracted interest during the quarter because of low prices, Kitagawa said. Dell offers netbooks, but its shipments dropped by 8.9 percent during the quarter, Gartner said.

Like Apple, Dell is trying to de-emphasize netbooks to focus on profit margins, but there is a difference between the companies, Katagawa said. Dell offers mini-notebooks, but isn't as aggressive in the space as Acer and HP. Dell was the top PC vendor in the U.S. with a 26.2 percent market share, while Apple held an 8.8 percent market share.

Apple's brand recognition means that its customers do not mind paying a premium, she said. "That is what they are built for, that is something no other PC vendor can do," Kitagawa said.

Dell has especially struggled to build strong brand recognition, with issues surrounding customer support and product returns affecting the company's reputation.

There is also a big installed base of Apple systems in the education market and those buyers tend to stick with Apple PCs. Dell has made an aggressive play in the education market in recent years, launching new products designed for use in schools and classrooms, and offering discounts.

"Switching to Windows is too expensive for that audience," Kitagawa said.

 
 
Loading...
 
WHITE PAPERS

Upgrading to VMware vSphere with vWire

Learn how vWire can help ensure the success of your upgrade from ESX 3.x to vSphere.
 

Practical Approaches for Securing Web Applications

Enterprises understand the importance of securing web applications to protect critical corporate and customer data. What many don't understand, is how to implement a robust process for integrating security and risk management throughout the web application software development lifecycle.
 

An Executive's Guide to Web Application Security

Since so many Web sites contain vulnerabilities, hackers can leverage a relatively simple exploit to gain access to a wealth of sensitive information, such as credit card data, social security numbers and health records. It's more important than ever to examine your Web application security, assess your vulnerability and take action to protect your business.
 

Web Application Vulnerabilities

Security managers may work for midsize or large organizations; they may operate from anywhere on the globe. But inevitably, they share a common goal: to better manage the risks associated with their business infrastructure. Increasingly, Web application security plays a significant role in achieving that goal.
 

Retooling IT for a Mobile Workforce

Check out this research note from IDC for guidance.
 

Oracle Accelerate

Ovum has been following Oracle's Accelerate program over the last couple of years because they thought it is a smart strategy for penetrating the upper mid-market.
 

WEBCASTS

Smart techniques for application security: whitebox + blackbox security testing.

Whitebox & blackbox application security testing are two approaches for detecting vulnerabilities in Web-based and ...
 

Lower the Cost and Complexity of a Mobile Workforce through Automation

Lower the Cost and Complexity of a Mobile Workforce
 

Extending Client Refresh - 11 Steps to Maximize Savings

11 Steps to Maximize Savings
 

Profit from Power Savings

Cut Costs & Green Your IT Operations with PC Power Management

Find out how and why 400 organizations have d...
 

CIOs Weigh In On Virtualization

Date: November 19, 2009 Time: 2:00 PM EST

Jim Malone, Editorial Director of CXO Media's C...
 

Architecting Business Intelligence Applications for Change: The Open Solution

Architecting BI Applications for Change
 

Resource Alerts

Get instant email notifications by topic when white papers, webcasts, and case studies are added to our library.

 
FEATURED SPONSORS
 
 
 
SPONSORED LINKS
 

Upgrading to VMware vSphere with vWire

Maximizing website Return on Information with high-quality search

See how AT&T can help protect your network.

Webcast: Unleashing the Power of Customer Data

White Paper: Improve Agility with Operational Responsiveness

White Paper: Legacy Tools: Not Built for the Helpdesk

Taking a Seat at the Executive Table: The Reality of Virtualization

White Paper: Next Generation Remote Infrastructure Management

Keeping Your Members Safe from Online Scams and Predators

The Total Economic Impact of Network Security Intrusion Prevention

Generation Remote Infrastructure Management - Changing the Paradigm

Cloud-Based Email Management: Opinion Shifts In Favor

eBook: How Can You Make Your People Productive Anywhere?

Achieving Business Agility with Application Grid

Ready to virtualize tier one applications? Check your virtualization maturity.

Seven Ways ITIL Can Help You in an Economic Downturn

Tips for successful virtualization management.

AT&T Synaptic Storage as a Service. Expand on demand

Trend Micro ranked #1 against real-world malware. Read more.

Webinar: Jump-start your in-house e-discovery with Ringtail QuickCull from FTI Technology

Streamline IT Costs. Boost Performance with WAN Optimization.

Build your 1st app FREE with Force.com

TDWI checklist helps define data readiness for analytics. Download report.

eZine: A Roadmap to Reducing IT Complexity

Reduce risk, gain agility. See how Progress can help your business.

Return on Information: Google Enterprise Search pays you back

Cut Costs & Green Your IT Operations with PC Power Management

White Paper: 4 Customer Service Myths

White Paper: Managed Security for a Not-So-Secure World

White Paper: 5 Best Practices for Smartphone Support

Global Research: CIOs Weigh In On Virtualization

5 Key Virtualization Management Challenges

Secure Email and Web-Based Communication from Evolving Attacks

WagerWorks Takes Fraudsters Out of the Game using iovation

Seven Design Requirements for Web 2.0 Threat Protection

Increase UPS efficiency without sacrificing protection.

Learn how advanced forecasting tools can deliver significant business results for global corporations.

Lower IT Costs with Oracle Database 11g Release 2

White Paper: Visibility and the New Normal of Mobile Work

Taking the Service Desk to the Next Level

Learn about The Information Technology Infrastructure Library.

Return on Information: Google Enterprise Search pays you back. Get the facts.

VMware. The source for Business Infrastructure Virtualization.

ShoreTel tells businesses to untangle from competitors' complexity and turn to its brilliantly simple UC solution

Top Five CIO Challenges

Read the RSA report: Security for Business Innovation

64-page prescriptive guide to security, compliance, and IT operations.

A Clear View Toward Virtualization

Virtualization Technology as a Business Solution

The rules of infrastructure management just changed.