Facebook Tracks Your Every Move, Employee Claims

PC World — Facebook is tracking your every move on the site -- or so says one purported Facebook employee, according to an anonymous interview with the Rumpus. In the interview, the Facebook employee, whose identity was protected so she wouldn't lose her job for talking to the media, also said that Facebook employees have relatively easy access to user accounts.

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Comments posted on the site have accused the Rumpus of posting a fake interview. In response, Jeremy Hatch, the site's editor, said he "determined to [his] satisfaction that this interview really took place...[and]...would not have included it if there were even the slightest suspicion of a hoax."

Facebook fired back, saying that the interview contained "the kind of inaccuracies and misrepresentations you would expect from something sourced 'anonymously,' and we'll leave it at that," according to several reports.

So what exactly was so interesting about the Rumpus' interview? Here are the highlights:

Facebook Tracks You

Every time you view a profile, look at a picture, send a message or take any other action on Facebook, the company records that action, according to the Facebook employee. At first glance, that sounds like a scary prospect, but the engineer argues that the company does this to deliver a better product. As a result of this tracking, for example, you can get suggestions to reconnect with a Facebook friend.

The employee also claimed that as a result of Facebook's tracking, when you search for a friend on Facebook the auto complete function lists your friends by the people you interact with the most. However, in my tests this claim turned out to be false, as I was never able to see my friends list in anything but an alphabetized list when using the search function.

Universal Access

There used to be a universal password that Facebook employees could use to view any Facebook account, the anonymous employee claims. But the password has since been discontinued, and now Facebook uses a different system where employees must provide a reason in writing for logging into a user's account. If the employee cannot back up the reason they had for accessing someone's account the employee can be fired.

I have no doubt that Facebook has a mechanism for accessing a user's account, and it wouldn't surprise me if that access has been abused on occasion. The Facebook employee said that she knew of two people who were fired for unauthorized account snooping. But remember, it's not just Facebook that has had to deal with this problem. In 2008, several government employees and contractors were caught snooping around in electronic passport records.

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