Top 8 Sites for Researching Your Next Employer

Landing a job interview feels great, but how much do you really know about your potential employer? Job listings often illicit more questions than provide answers. Knowing where to find inside information can mean the difference between getting a job from a great company and heading down the wrong path.

Thu, March 28, 2013

CIO — Finding a good job these days is tougher than ever. There are so many factors to take into consideration but, thankfully, the Internet provides you with means to figure it all out if you're willing to invest the time.

Whether you are at the beginning of your job search or preparing for an interview, being armed with as much knowledge as possible about the prospective company is in your best interest. Not only will it help you formulate more insightful questions, it will boost your confidence as well.

It does, however, require some legwork on your part, but that's where we come in. To help you find the answers you need, scoured the Web to bring you this list of company research and review sites.

Before we move on to our list of top sites for researching employers, career strategist and executive resume writer Stephen Van Vreede of highlights three of the most common scenarios where a little knowledge of the company could really pay off.

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  • Expectations--The interviewers expect that you'll know what the company does. If you don't, how can you say that you'd be interested in working there? I've interviewed countless candidates who asserted their desire to work for the company I represented. My very next question would be something like, "That's great, tell me what you know about our company?" The interview usually ended very quickly afterward if they didn't have a clue.
  • Information--Going into an interview armed with information can be a decided advantage, even if the information is available for public consumption. When you are able to talk about company activities like capital projects, market expansions and new product introductions, it helps you come across as a serious, intelligent and diligent candidate. More importantly, it adds a dimension that can often be lacking in an interview, which is to get the interviewer to see you as an advocate for the company instead of simply an advocate for yourself to get a job with that company.
  • Growth Potential--Researching the company, industry and market can give you some insight into the financial strength of the organization. Any publicly traded company must provide its financial results for investors to review. Check out whether the company on the upswing or appears to have dark days ahead.

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