Web 2.0
Practice Made Perfect articles
Social Networks in the Enterprise: 3M’s Innovation Process
Thu, April 29, 2010 - When 3M wanted to expand the reach of its innovation process it deployed an internal social network to access all 75,000 global employees, bringing in hundreds of new ideas.
How Procter & Gamble Got Employees to Use Social Networking at Work
Mon, August 24, 2009 - Procter & Gamble drove adoption of social networking tools by integrating them with existing with work processes.



