KIM S. NASH
Setting prices is a strategic decision that needs C-level attention. Your profits depend on it.
Read More »To Push Nook Past Kindle, Barnes & Noble Bets on BI
Book retailer Barnes & Noble adds a massive database and improved business intelligence in hopes that a smarter sales team will drive its ereader past Amazon's Kindle.
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New Mission for CIOs: the Art and Science of Pricing
IT leaders need to step up and provide the company with the sophisticated tools needed to make smarter pricing decisions, which lead to greater profits.
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How Waste Management’s CIO Turned Trash Into Treasure
Waste Management’s new e-commerce site creates additional revenue streams for the company and gives its IT team sales quotas to fill
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CIOs Disconnected From Business Execs
CIOs and their fellow executives have conflicting priorities on cost and competitors, says our 2012 State of the CIO survey
Read More »The most business-savvy CIOs tend to report to the CEO, lead a non-IT area, and make more money than average CIOs
Read More »American Airlines CIO on Stepping Down Amid Bankruptcy
In this Q&A, CIO Magazine Hall of Fame member and soon-to-be ex-CIO of American Airlines Monte Ford talks about technology influence, cultivating future leaders and feeling sad.
Read More »Too many senior executives get strategic planning wrong because they don’t know how to interpret trends, says consultant Daniel Burrus
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The Inside Story of Why Puma Dumped Four Cloud Vendors for One
Puma simplified its cloud strategy and saved money by consolidating from using four cloud vendors down to just one. Here’s what they did and why they did it.
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CIOs Forge Vendor Collectives to Extract Business Benefits
Shell and other big businesses use their clout to get normally hyper-competitive vendors to work together on IT projects and reveal their R&D plans
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