Jennifer Lonoff Schiff

Jennifer Lonoff Schiff is a business and technology writer and a contributor to CIO.com. She also runs Schiff & Schiff Communications, a marketing firm focused on helping organizations better interact with their customers, employees and partners.

13 ways your business can attract more social media followers

How to convert sales leads into sales

How to convert sales leads into sales

Sales and marketing experts share their tips on how to turn prospects into customers.

8 tips for marketing to millennials online

8 tips for marketing to millennials online

Marketing and social media experts discuss the best ways to target and engage with consumers in their 20s and 30s.

7 ways small businesses can benefit from mobile apps

7 ways small businesses can benefit from mobile apps

Small business, mobile marketing and customer experience experts share their tips and advice regarding how mobile applications can help businesses to better engage with customers, keep employees connected and boost the bottom line.

How to keep your small business safe from data breaches and hacks

How to keep your small business safe from data breaches and hacks

Ecommerce and security experts provide 10 tips for preventing breaches and hacks and keeping customer data safe.

15 ways to improve your email marketing campaigns

15 ways to improve your email marketing campaigns

Email marketing pros share their top tips on how to craft emails that will get opened and acted upon.

6 cloud services for growing your small business

6 cloud services for growing your small business

Small business technology and ecommerce experts discuss how investing in the right software and/or cloud-based services can help small online and bricks-and-mortar companies successfully scale.

8 ways to get the most out of your ERP system

8 ways to get the most out of your ERP system

Experts in ERP software share tips on choosing, deploying and managing an ERP system.

6 ways Twitter can help your business go beyond PR

6 ways Twitter can help your business go beyond PR

Experts in lead generation, marketing and customer service discuss some of the best business uses for Twitter – from finding new employees and customers to helping existing ones.

7 ways small businesses can leverage customer data

7 ways small businesses can leverage customer data

Marketing, customer experience and data experts discuss what small and midsized businesses can learn about customers from the data they collect.

13 ecommerce spring cleaning tips

13 ecommerce spring cleaning tips

Website developers, ecommerce experts and SEO pros discuss some simple ways to dust off, declutter and freshen up your Web or ecommerce site.

How to use BI to improve the customer experience

How to use BI to improve the customer experience

Protection 1 CIO Donald Young shares how the security company significantly decreased attrition – and increased subscriptions – by using BI software and giving employees the tools they needed to better assist customers.

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