Philip Kushmaro

Philip Kushmaro, VP Operations at Ranky, was born in Canada to a Commodore 64 Guru grandfather and a father that hates everything digital, which evolved him into someone who not only loves everything digital but likes to explain it.

He is a software engineering, Microsoft-certified IT professional, a webmaster and much more. He one day decided to leave it all to expanding his creative side. Writing about the stuff that he hates doing has become more than a hobby.

When I'm not blogging or doing what I do for work, I'm in the gym training in MMA and Brazilian Jiu Jitsu.

Marketing trends shaping mobile in the next 10 years

How new retail technologies are being used to improve marketing

How new retail technologies are being used to improve marketing

Technology is constantly advancing. That may be rhetorical, but it is essential to keep in mind that it applies to literally every industry. If we are talking about sports analytical technology, there is a market for that.

How small data became bigger than big data

How small data became bigger than big data

Making big data smaller is the wave of the future. If you aren't already doing it, you are already behind. Computers and software, at the moment, are only as good as their coders and you need human eyes to see the big picture.

Why are marketing automation platforms getting so much VC funding?

Why are marketing automation platforms getting so much VC funding?

Software that aims to automate specific touch-points of the customer acquisition and retention processes have evolved into ubiquitous enterprise tools employed by marketing departments of virtually every size and industry.

How privacy and personalization intersect in our data-filled world

How privacy and personalization intersect in our data-filled world

For many this can seem like a catch-22, while consumers demand privacy, it's not likely they'll become long-term customers without some type of personalization.

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