NextCon provides CIOs a vision for a better customer experience

NextCon provides CIOs a vision for a better customer experience

The event will serve up a new vision to CIOs curious about how technology can merge with human capital to deliver an exceptional customer experience.

08/15/17

Here’s why behavioral analytics is the next generation of business intelligence

Here’s why behavioral analytics is the next generation of business intelligence

Behavioral data analytics isn't an impossible or expensive task for CIOs anymore.

08/15/17

Business intelligence data is getting even more user friendly

Business intelligence data is getting even more user friendly

CIOs have virtually no reason to ignore business intelligence data now.

08/14/17

3 strategies for measuring digital transformation

3 strategies for measuring digital transformation

In the marketing world, digital transformation is a key component. Here's how to measure it.

08/08/17

Hackers are aggressively targeting law firms' data

Hackers are aggressively targeting law firms' data

Even law firms are no longer safe from hackers. Here's why.

08/03/17

Project management is critical for marketing success in a digital era

Project management is critical for marketing success in a digital era

Your marketing campaigns are only as good as the project management behind them.

08/01/17

Here’s how companies can reach post-millennials through blogging

Here’s how companies can reach post-millennials through blogging

If you've struggled with reaching post-millennials with your existing strategy, try this.

07/31/17

Better marketing requires knowing your entire customer base

Better marketing requires knowing your entire customer base

It's time to focus on your entire customer base, not just a small portion of it.

07/19/17

The insights CIOs can gain by leveraging conversational commerce

The insights CIOs can gain by leveraging conversational commerce

CIO's should focus on creating a connection with customers, not just technology.

06/29/17

Unstructured customer data is a goldmine, here’s how to use it

Unstructured customer data is a goldmine, here’s how to use it

If you want to grow customer relationships, try using unstructured data.

06/28/17

4 ways brands use industry news to market to customers

4 ways brands use industry news to market to customers

Providing industry news is a great way to keep customers coming back.

06/27/17

How you can use DNS lookup to improve your marketing campaigns

How you can use DNS lookup to improve your marketing campaigns

Here are some interesting ways to use DNS lookup in your marketing strategy.

06/27/17

Here's why mobile app development needs to speed up

Here's why mobile app development needs to speed up

The mobile app industry is booming, but developers can't keep up. Why?

06/23/17

How venues are using technology to reinvent event marketing

How venues are using technology to reinvent event marketing

Event marketing isn't just handing out flyers and radio commercials anymore, it's pure technology.

06/22/17

6 data-driven marketing trends every small business should embrace

6 data-driven marketing trends every small business should embrace

Yes, even small business owners can use data to increase marketing effectiveness.

06/22/17

5 project management mistakes your marketing team is probably making

5 project management mistakes your marketing team is probably making

Marketing campaigns are getting more advanced, but are you failing to properly manage them?

06/21/17

6 things you should know before starting an email newsletter for your business

6 things you should know before starting an email newsletter for your business

Starting a newsletter can be a wonderful addition to your overall marketing strategy, but only if it's done right.

06/19/17

6 marketing techniques that will reduce shopping cart abandonment

6 marketing techniques that will reduce shopping cart abandonment

There's nothing worse than having an ecommerce business with high traffic, but low sales. The product is in the cart, but why aren't they checking out?

06/15/17

8 things your business should never do on social media

8 things your business should never do on social media

Social media is a great way to attract new customers, but only if it's done right.

06/01/17

What businesses need to know about Google's Fred update

What businesses need to know about Google's Fred update

If you've noticed some fluctuations with your website rankings over the past few days, it could be Fred.

05/24/17

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