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Mozilla tests ad-blocking feature in Firefox

Mozilla today introduced three new test features for Firefox, including one that may foreshadow a more aggressive ad-blocking strategy by the developer.

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PSA: Windows 10's Anniversary Update reactivates ads you've already disabled

Ad-related settings you've tweaked are the only settings reset when you upgrade to the Windows 10 Anniversary Update.

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Black Friday 2016 tech ads will be leaking before you know it

Black Friday is still about 2 months away, but the first ad leaks touting bargains on everything from the latest iPhones to tablets, TVs and PCs could surface by the end of next month.

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Ad-blocking Brave browser tests users-to-sites micro-payments

Makers of the controversial Brave browser have begun testing a payment system that will be used to compensate websites when their revenue-generating ads are replaced by Brave with its own ads.

Facebook gambles $16 billion on WhatsApp

Facebook will use Whatsapp users' personal data to target ads

Two years after its acquisition by Facebook, WhatsApp is changing its privacy policy to allow it to share more information about its mobile app users with its owner.

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Will Facebook force autoplaying video ads with sound on iOS users?

Facebook is experimenting with autoplaying video ads with sound in its iOS app. This could be a huge disaster for Facebook if the company forces iOS users to see and hear video ads in their newsfeeds.

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Ad blockers circumvent Facebook's unblockable ads

It didn't take long for Adblock Plus to skirt Facebook's ad blocker-blocking force field.

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Facebook joins battle to kill ad blockers

Facebook just made a symbolic overture to advertisers by expressing support for the industry in its fight against ad blockers.

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Adware turns a tidy profit for those who sneak it into downloads

If you've ever downloaded software, chances are you've experienced an all-too-common surprise: ads or other unwanted programs that tagged along for the ride, only to pop up on your PC uninvited. Turns out there's a highly lucrative...

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1 in 4 desktop owners use ad blockers

More than a quarter of all desktop computer users and 15 percent of mobile devices owners use ad blocking software, according to a new study, and 17 percent of people who don't block ads are likely to do so soon.

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EU levels more charges against Google in the areas of comparison shopping and advertising

The European Commission on Thursday has added new antitrust charges against Google in the areas of search and advertising as it continues to investigate into the Internet search giant.

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Scrutiny of Google's tax liabilities intensifies with Spanish raid

Spain has joined the scrum of tax authorities examining Google's accounts to see if the company has paid all that it should.

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Google tool lets users personalize the ads they see

A new tool introduced by Google lets users personalize across devices what ads they see on the company's and third-party sites, which may also be a bounty for advertisers who could get some more accurate targeting.

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EU is preparing AdWords antitrust complaint against Google

Google may soon be the target of a third set of charges from Europe's top antitrust authority, this time concerning the advertising services that generate the majority of its revenue.

Till Faida, CEO of Eyeo, the company behind Adblock Plus.

Adblock Plus can't charge Axel Springer for whitelisting its ads

Fed up with readers using ad blockers to access its content for free, German publishing giant Axel Springer won a free ride of its own in a court appeal on Friday.


Mobile advertiser tracked users' locations, without their consent, FTC alleges

The privacy settings on your phone don’t mean much if tech companies choose to ignore them. One major mobile advertiser allegedly did just that.

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B2B marketers start to see value in social media

Business-facing marketers haven't warmed to social media as quickly as their consumer counterparts, but B2B marketing pros appear to have finally realized the potential of social.

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Web developers, meet WebGazer: software that turns webcams into eye-trackers

Eye-tracking technology has long been the domain of high-end research, but this week new software brings it within reach for anyone with a website.

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