Business Analytics

Business Analytics news, analysis, research, how-to, opinion, and video.

What marketers want from IT
controling it costs

caution

Beware dodgy data analysis

Applying data analysis in absence of deep understanding of your business can have disastrous results.

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Executives still mistrust insights from data and analytics

Organizations say they are increasingly focusing on data-driven decision-making to guide their businesses, but a majority of business leaders lack confidence in the insights generated from data and analytics. Professional services...

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Indy Car driver Sam Schmidt uses his head to win. Literally.

Big computing and advanced technologies make enhanced human experiences possible.

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The what’s now and what’s next for digital

As we head into Q4, many business leaders are taking a hard look at what digital transformation has meant in their organizations and across their industries. How are competitors succeeding and where are they falling behind? How are...

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Big data – a road map for smarter data

Using big data to extract value from your data is one thing. However, using big data with neural networks combined with ontologies raises your data value to an all new level, making it smarter.

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Machine analytics fuel Cardinal Health's IT transformation

The global health services provider monitors its sprawling IT operations using analytics software from Splunk to detect hardware and software performance problems.

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How UPS delivers predictive analytics

The global shipping company’s BI and big data analytics platform offers increased visibility and control and the capability to identify patterns and movement across its transportation network. For customers this means foul weather...

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Changing the customer conversation with predictive data analysis

From integrated big data platforms to location-based mobile apps to real-time package tracking, the ability to explore, segment and predict customer behavior is a rapidly expanding frontier.

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10% off SAP Crystal Reports 2016, Through Friday Only - Deal Alert

SAP Crystal Reports turns almost any data source into interactive, actionable information that can be accessed offline or online, from applications, portals and mobile devices. Currently discounted, for a limited time.

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CIO September 2016 Digital Magazine: Big data on campus

How analytics tools are helping students make better decisions.

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SAP makes HANA available on the PC and offline

Seeking to make it simpler for developers to experiment with SAP HANA and prototype and build applications on the platform, SAP announced an express edition that you can use for free on a desktop or laptop as well as a new personal...

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What is a sales engagement platform anyway?

Much of the front office has been automated, including customer relationship management and marketing. But sales itself has been adrift in business process automation. Sales engagement platforms are beginning to remedy that situation...

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Analytics with a strategic edge

A look at the role of voice of customer in enterprise analytics

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Don't do what I say, do what I mean!

The banking industry has recognized the risks to business without global information standards. In response, the banking industry has developed knowledge models to mitigate global risks.

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An inside look at Cogito's newest emotional intelligence software

CIO's own Sarah White goes on location to examine the role of emotional intelligence software in the workplace and it's potential impact to customer service.

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The four P's of analytics

As new technologies and practices disrupt the field, digital analytics practitioners adapt. In any given year, a few themes dominate, and right now, the topics dominating discussion at the enterprise digital analytics table all start...

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Open source R extension simplifies data science with IBM Watson

Open source R extension is designed to help data scientists access a bevy of Watson services without leaving their native development environment.

Analytics in action CIO Wrapsheet

A CIO's guide to understanding analytics

Today's data-driven business runs on the almighty algorithm. Here's how to get the most out of your data analytics.

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