Business Analytics

Business Analytics news, analysis, research, how-to, opinion, and video.

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Why your small business needs a mobile app

Many small businesses are unsure whether they need a mobile app, many believing that their mobile website is enough. Are you staying relevant?

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Q&A

Why the subscription economy is the future of business

Zuora CEO Tien Tzuo says subscription-based companies are growing nine times faster than product companies and explains why ‘subscription relationship management’ platforms will replace existing ERP and CRM systems.

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Data science is a contact sport

Data science is a contact sport because data scientists have to interact with various other teams in the organization at different points in the data science life cycle.

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Big data and the risks of using NoSQL databases

Using big data to extract value from your data is one thing. However, using NoSQL can increase your technical debt and put your enterprise at risk of data integrity and the lack of resilience.

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CIOs will thwart cybersecurity threats with behavioral analytics in 2017

Software that detects and alerts companies to anomalous behavior are on CIOs' purchase lists for the New Year, when spending on cybersecurity tools is expected to increase.

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Analytics 50 proves the power of a good partnership

CIO.com and Drexel University’s LeBow College of Business worked together to make the inaugural year of the Analytics 50 awards program a success.

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Analytics 50: How big data innovators reap results

Five winners of the 2016 CIO.com and Drexel University Analytics 50 awards share details of their projects, lessons learned and advice.

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Top 4 big data and analytics trends of 2016

Big data and advanced analytics continued to make inroads in the enterprise in 2016 as organizations learned how to interrogate data to better understand their customers and drive efficiencies.

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Leveraging the value of data-centric processes

In the fourth installment of our Turning Data Into Insights series, we cover organizational data processes and how to make them more data-centric. We also break down the ways these processes can have the most impact on the areas of...

CIO digital magazine November/December cover

CIO Nov/Dec Digital Magazine: Analytics innovators reap results

Cover story: Five winners of the CIO.com and Drexel University Analytics 50 awards share details of their projects, lessons learned and advice.

What marketers want from IT

How to use data to design the best market for your company

Can you use technology to create the market your business wants? Behavioral economics say, ‘yes’ — and thanks to big data it’s about to become a service any business can access.

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Q&A

Little-known SaaS provider helps CIOs corral IT costs

Apptio’s founder and CEO discusses how CIOs are using its SaaS product to deliver transparency and business insights into the costs and value of technology.

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Beware dodgy data analysis

Applying data analysis in absence of deep understanding of your business can have disastrous results.

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Executives still mistrust insights from data and analytics

Organizations say they are increasingly focusing on data-driven decision-making to guide their businesses, but a majority of business leaders lack confidence in the insights generated from data and analytics. Professional services...

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Indy Car driver Sam Schmidt uses his head to win. Literally.

Big computing and advanced technologies make enhanced human experiences possible.

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The what’s now and what’s next for digital

As we head into Q4, many business leaders are taking a hard look at what digital transformation has meant in their organizations and across their industries. How are competitors succeeding and where are they falling behind? How are...

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Big data – a road map for smarter data

Using big data to extract value from your data is one thing. However, using big data with neural networks combined with ontologies raises your data value to an all new level, making it smarter.

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Machine analytics fuel Cardinal Health's IT transformation

The global health services provider monitors its sprawling IT operations using analytics software from Splunk to detect hardware and software performance problems.

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