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Facebook news, analysis, research, how-to, opinion, and video.

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online abuse

Social Media Giants Fail in Response to Online Abuse

Facebook, Twitter and YouTube are criticized in a scathing report from a campaign committed to eradicate technology-related violence against women.

Instagram

See Yah, Facebook. Teens Prefer Instagram

Teenage users have been drifting away from Facebook for the last few years, but now it seems they're in a mad rush to get away.

invitation

Why Ello Is Just an Overhyped Anti-Facebook, Social Wannabe

Ello is getting its 15 minutes of social media fame: More than a million people are still clamoring to join the invite-only, ad-free social network. However, CIO.com's Matt Kapko explains why you can't take it seriously as a Facebook...

facebook messenger

Why Facebook Forced You to Use Its Messenger App (Hint: $$$)

Facebook reportedly plans to let users send money to friends and pay for certain services via its Messenger app. CIO.com columnist Bill Snyder warns against trusting a company that doesn't prioritize user privacy with sensitive...

pitchforks torches mob

Facebook and Verizon Reverse Course, Show Power of Consumer Complaint

Sending angry email messages and posting complaints on social media sites can embarrass tech companies into changing obnoxious policies, as demonstrated by some recent flip-flopping from Facebook and Verizon.

facebook ad dollars

How Facebook Plans to Control Digital Advertising

Facebook has been relatively quiet about its plans for Atlas since it acquired the ad server from Microsoft last year. But now the social network is poised to unleash its trove of user data for greater control over digital advertising...

ello

5 Reasons Why Ello Isn’t the Second Coming of Facebook

The idea of Ello and the actual user experience are completely different.

privacy

How to Use Facebook’s New Privacy Checkup Tool

Facebook’s privacy checkup tool aims to simplify how you control and manage your content. Here’s how to make the most of the new tool in just a few minutes.

ceo

Most CEOs Still Don’t Get Social Media

Social media participation among the world’s leading CEOs is inching upward, but the overall level of activity is still surprising low. Almost seven out of every 10 Fortune 500 CEOs have no social media presence at all.

social media optimization

Learn the Science of When to Post on Facebook and Twitter

What’s the best time and frequency to post on Facebook or Twitter? Digital marketers struggle with these questions 24/7. Here’s how to map out a game plan for scheduling your social media activity.

facebook privacy

Don't Blink! Facebook Tries Out Disappearing Posts

Facebook is testing whether to offer disappearing posts and comments with a small group of mobile users.

Social media sites

5 Ways to Improve Your Social Media Campaigns

Nowadays, successful social media campaigns can be just as effective as multi-million-dollar ad campaigns. Failures can fall just as flat, too. The difference between winning and losing often comes down to a few key strategies that...

buffer primary

How to Automate Your Facebook and Twitter Posts With Buffer

If you're a social media butterfly, posting interesting content can be a full-time job. Buffer lets you focus on the content and takes care of posting for you.

facebook messenger

Facebook Tries to Quell Messenger Rumors

Facebook is going on the offensive, trying to do damage control for its Messenger app.

click bait

Facebook Vows to Destroy Click Bait and the Results Could Be Shocking

Facebook says it’s growing tired of some publisher’s bait-for-click tactics and wants to reduce the amount of sensationalized content that appears in users’ news feeds. It won’t be easy, though.

mobile advertising

How Social Networks Are Changing Mobile Advertising

Why is Facebook, and more recently Twitter, delivering results in mobile advertising while most others continue to struggle? Digital marketing experts weigh in on the secret to mobile advertising success.

Google, Facebook Go Beyond Social, Beyond Identity

In order to understand the strange but spectacularly profitable world of Google and Facebook today, it's important to start in the fall of 2010.

lead gen digital marketing

How to Generate Leads From 4 Top Social Networks

The largest platforms in social media continue to make it easier for brands to generate leads. Some of the most effective methods are also the easiest to deploy. Here’s five ways marketers are generating leads on Facebook, Twitter,...

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