2007

2007 Winner Profile

Berlin Packaging

  • Project Description: Instead of deploying a CRM system, Berlin Packaging used information in its ERP systems to deliver customer contact information and sales history data to its salespeople on their PDAs or BlackBerrys. Now salespeople have automatic access to the information they need to execute and track results of their campaigns. The project cut customer contact information management costs in half and increased sales.
  • Project type: Technology/Infrastructure/Mobile
  • CIO: $model.cio100.cioFirstName Canter, CIO
  • CEO: Andrew Berlin, President and CEO
  • Headquarters: Chicago, Ill.
  • Industry: Wholesale/Retail/Distribution
  • Revenue (2006): $300 million
  • Website: www.berlinpackaging.com
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