2010 Winner Profile
BREG
- Project Description: BREG, a developer of orthopedic and post-operative medical devices such as knee braces, built a web-based application that helps large orthopedic practices track and re-order inventory. BREG says the new system makes it a preferred supplier because it helps customers run their businesses while supplying patients with products more quickly. It also creates a new revenue stream: Customers pay an average of $350 a month to use it. Last year that added about $275,000 in revenues, BREG reports.
- Project type: Customer Relationship Management (CRM), Web 2.0
- Business Functions: Supply chain/logistics, Order processing/fulfillment, Customer service/support
- Business Goal: Strategic/Competitive Advantage
- CIO: Steve Romeo, VP of IT
- CEO: Brad Lee, President
- Headquarters: Vista, Calif.
- Industry: Health Care
- Revenue (2009): $545 million
- Website: www.breg.com

