In July 2007, online publications blurted that "iPods Attract Lightning" and "Using Portable Music Players Attracts Lightning."
The headlines weren't true. The stories referred to doctors' findings in The New England Journal of Medicine that described the cases of men in Canada and Colorado being struck by lightning while wearing iPods. Their injuries—ruptured eardrums, hearing loss and burns—matched the pathway of the headphone cord.
The doctors did not say that the iPod acted as a lightning rod, though, and another letter to the Journal noted: "Eardrum perforation is the norm in lightning-related injury, not a sign of any special effect due to an iPod."