marketing automation gears

CRM vs. marketing automation: What's the difference and which do you need?

Both CRM and marketing automation systems handle leads, contacts and companies, but where does one start and the other stop? Behold this guide for the bewildered.

B2B technology trends 2018: A bluffer’s guide

What you really need to know about the tech trends of 2018

The fog of AI hype will clear in 2018

AI and automation to move from theory to practice in 2018

Africa trends 2018: Improved connectivity will drive tech

Increased connectivity will continue to spur four big tech trends on the African continent in 2018

Middle East trends 2018: Can tech really replace oil?

Many Middle East countries have identified the ICT sector as a necessary investment to secure their future and maintain their wealth

Latin America trends 2018: ICT will start to find its feet again

As Latin America makes sense of the political turbulence created by the Trump administration, IT and especially fintech seem to offer a future

2018 looks bright for immersive technology

Virtual and augmented reality will continue to change the computing landscape

APAC 2018: Major global player status will ramp up

Asia is beginning to outpace Europe but security is a serious concern

North America trends 2018: Tech boom look increasingly negative

From sexism to gentrification, North American tech companies have taken a hammering in 2017, and this trend looks set to continue

Why accessing business data is still a struggle

Permanence is about more than just storage. Enterprise data can be digital or it can be permanent, but can it be both?

Is Google-inspired ‘moonshot factor’ a new model for tech R&D?

Telefonica’s own Google X looks to deliver a new form of digital R&D in Europe

AWS: Bigger than Diageo or BA—and with more to come

Amazon Web Services has an annual run rate of more than $18 billon and is still growing in all directions

An IT insider’s view on a global cross border M&A

The sale of Fitness First reveals the real complexities of integrating disparate IT systems

How many businesses actually use machine learning?

Everyone is talking about machine learning and AI? but how prevalent is it?

Nutanix’s audacious vision soars above appliances

The erstwhile datacentre disruptor is seeking to be the control point for future networks

How to stop embarrassing enterprise website downtime

Enterprise website glitches and downtime are embarrassing and unprofessional. They can and should be avoided

Could WikiLeaks dumping CIA code create the next WannaCry or NotPetya?

Experts weigh in on Hive’s potential to cause damage, and the implications of disclosing the CIA’s hacking code

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5 things that are dragging down your digital transformation

IDC predicts that by 2022, 80 percent of revenue growth will depend on digital offerings and operations. Getting there requires getting past the deadlock created by outdated KPIs, organizational silos, limited expertise and other...

Is upskilling the obvious answer to the IT shortage?

The IT skills shortage is very real in many organisations, but is enough time and resource being put into training?

What is the true value of IT apprenticeships?

Despite disappointing apprenticeship numbers, learning on the job is a valid route into IT—right up to the top

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