Creating a new customer engagement model for retail

BrandPost By TATA Communications
Sep 10, 2020
Cloud ComputingDigital TransformationRetail Industry

The need of the hour is to provide a digital experience that retains the best features of an ‘in-store’ buying experience while ensuring the health and safety of both, your customer and your employees.

supply chain management - ecommerce - ERP - Enterprise Resource Planning
Credit: Thinkstock

The world of social distancing is here to stay. The COVID-19 pandemic has dramatically changed the way people seek to interact with each other. They are actively looking to minimise public exposure and face-to-face interactions. As footfalls at retail stores diminish, and consumers choose to shop online for an ever-increasing range of products, the viability of operating physical stores is being questioned.

Tata Communications Store at Home is a solution that will provide a digital experience that retains the best features of an ‘in-store’ buying experience while ensuring the health and safety of both, your customer and your employees.

In this solution brief, you will learn: 

  • How the Tata Communications Store at Home can transform customer journey
  • How agents can use it to deliver a personal experience
  • How can Tata Communications Store at Home revolutionize retail enterprises