We continue to see the blurring of skills between one discipline into anotherSteve Jackson, Madison\nIT is coming to the fore within organisations as a key business driver, rather than a service division, according to the 2017 New Zealand Employment Market Report.\nThe report by recruitment firm Madison notes the shift over the past year from the narrower CIO (chief information officer) designation to CDOs (chief digital officers) as the technology leaders within a business.\n\u201cWe continue to see the blurring of skills between one discipline into another,\u201d says Steve Jackson, chief operating officer, Madison.\n\u201cThe increasing prevalence of the chief digital officer highlights the convergence of traditional IT and marketing roles,\u201d he states in the report.\n\u201cThis is also evident in other areas such as data analysis, which increasingly sits across various functions within an organisation.\u201d\nThe report notes how over the last few years, traditional \u2018big\u2019 players in ICT have begun to see their market share usurped by leaner, faster and more innovative competitors. \nHowever some larger organisations have been surprisingly quick to compete. They have adopted a bimodal approach to development, allowing for agile teams, rapidly developed new products and swift introduction to market, says Madison.\n\u201cWe\u2019ve seen this primarily in organisations where the shift has been made away from the CIO\/CTO model,\u201d the report states.\n\u201cWith a chief digital officer (CDO) leading technology, IT has come to forefront of the business rather than acting as a service division."\nWith a chief digital officer leading technology, IT has come to forefront of the business rather than acting as a service divisionSteve Jackson, Madison\nThis shift in focus has also led to a growth in architecture positions, required to ensure new development is both integrated into existing systems and supportable throughout its lifecycle. \nMadison finds concurrent growth in the DevOps space. Building, testing and releasing new software rapidly and reliably has become hugely important, it says.\nCDOs are also often advocates for the use of data analytics which is growing in sophistication with emphasis on visual presentation. \nAir New Zealand was one of the first New Zealand companies to recognise the importance of digital by appointing one of the first CDOs in the country, Avi Golan, and elevating this role toreport directly to the CEO, according to the 2017 CIO100.\n CDO appointments in New Zealand include:\nOwen Werner of Unitec Institute of Technology\nClaire Barber of Spark NZ\n McCarthyFinchNick Whitehouse of MinterEllisonRuddWatts\nChris Buxton of Stats NZ\nStephen Whiteside of the University of Auckland\nTimothy Kasbe, chief information and digital officer at The Warehouse.\n\n\nHiring trends and salary ranges\nAshley Sadler, team leader - IT at Madison Recruitment, says over the past year, much of the hiring activity has tended to be at the opposite ends of the spectrum.\nNo caption\nNo caption\nAt the higher end in the Auckland region, the roles with the most consistent movement were consultants in the business intelligence, human capital management, finance and agile coaching space. These roles all commanded salaries of $130,000 or more.\nSadler notes a lot of activity for roles such as data and software solution architects where salaries range from $130,000 to $180,000.\nProject managers were in demand, commanding up to $150,000. Middle management, development or infrastructure team leads averaged around $140,000, with UI and UX roles at similar levels.\nAnother area with significant movement at the senior end has been roles for software sales. As a great indicator of market confidence, salaries were robust and we\u2019ve seen roles with on target earnings of up to $170,000, reports Madison.\nSalaries, however, remain low for those in starting positions as these roles tended to be filled by those looking for their first full-time role after completing studies in New Zealand. \nDevOps has been making a significant impact in the market. In the past, this role was undertaken by generalist engineers who developed and honed their skills on the job to be successful.\n"Now this space has matured and become a specialised area," reports Sadler.\nExperienced candidates possessing expert knowledge in automation were highly sought after, as the ability to streamline software delivery in both the enterprise environment and software product team was highly in demand. \n\u201cHere we\u2019ve seen the biggest year on year increase in any sector, with starting salaries jumping to around the $110,000 mark and high points at around $140,000.\u201d \nMeanwhile, it is a different story for those in starting ICT positions. \nSadler says there is continuous requirement for first and second level systems support engineers. Organisations were also looking for Microsoft skills and Linux requirements.\nSalaries, however, remained low as these roles tended to be filled by those looking for their first full-time role after completing studies in New Zealand. \nThis keeps salary expectations in the $50,000 to $60,000 range.\nGraduate level remains around the $45,000 position, which has remained unchanged for a number of years, reports Sadler.\nWith a chief digital officer leading technology, IT has come to forefront of the business rather than acting as a service division, reports Madison.\nSend news tips and comments to firstname.lastname@example.org\nFollow Divina Paredes on Twitter: @divinap\nFollow CIO New Zealand on Twitter:@cio_nz\nJoin us on Facebook.