Two years ago, the focus was very much on operational efficiency and productivity. The investment in these areas over the past few years has created the platform for enabling customer focused investments. Louise Francis, IDC NZNew Zealand organisations have emphatically endorsed the customer experience (CX) as the underlying foundation of their business strategy in the year ahead. Across the entire C-Suite (CIO, CEO, CFO, CMO) the mantra is \u201cthe customer is now at the centre of business\u201d, according to IDC\u2019s latest C-Suite Barometer.\u201cThe difference from other years is that companies have defined how they are planning to do this, with targeted technology investments and initiatives,\u201d says Louise Francis, senior research manager, IDC New Zealand.Two years ago, the focus was very much on operational efficiency and productivity, she says. The investment in these areas over the past few years has created the platform for enabling customer focused investments. No captionNo captionIDC says C-Suite executives interviewed in this study include the CIO, CEO, CFO, CMO, CHRO and COO.The report notes the CMO\u2019s relationship with the CIO is \u201crapidly maturing\u201d.When CMO respondents were asked which role or partners typically make the most significant contributions when considering high-impact marketing initiatives\/programs, an overwhelming majority (73 per cent) cited the CIO.No captionOver half (54 per cent) of the CMOs said they go to the CIO\u2019s office when seeking to leverage IT to drive your marketing strategy, programs and campaigns.As well, 62 per cent of the CMOs said they are \u201ccollaborating more intensely\u201d with the CIO to harness business analytics.Lack of a strategy around cybersecurity remains a problem, the report states.Louise Francis of IDC New ZealandThree quarters of CIOs said security deployments will have the biggest impact for the business across all their technology deployments.Three quarters of CIOs said security deployments will have the biggest impact for the business across all their technology deployments.Despite 58 per cent stating that cybersecurity was a key initiative, the gap between cybersecurity initiatives and strategy persists \u2013 with 33 per cent stating that there is no broad base strategy or governance framework.This is one of the downsides of digital transformation, \u201csecurity threats from entities seeking to exploit the complex systems and processes that are transforming business value,\u201d the report states.The focus, then, for organisations is now looking at ways to design a digital strategy that enables secure DX (sDX).Send news tips and comments to firstname.lastname@example.orgFollow Divina Paredes on Twitter: @divinapFollow CIO New Zealand on Twitter:@cio_nzSign up for CIO newsletters for regular updates on CIO news, views and events.Join us on Facebook.