New Zealand dairy farmers can now access an electricity plan created specifically for their unique energy use with the launch of For Dairy by Genesis. The energy company notes that the way dairy farmers generally use energy follows a specific profile. Genesis For Dairy plan is based on this use, which means dairy farmers will pay less for their power, without having to change the way they use it. It’s a NZ first, and no other power company provides it, says James Magill, executive general manager, customer and innovation, at Genesis. For Dairy recognises that the way dairy farmers use electricity is far from standard and with this product could ultimately result in savings of between 5 and 25 per cent off their milking shed electricity bill, he explains. “We know the milking shed is central to a dairy farming business and that electricity it uses is at off-peak and shoulder times of the day, when everyone else is sleeping or at work. Essentially, we’re rewarding farmers for using energy when no one else is.” He says For Dairy graphs and forecasts the farmers’ electricity use – and savings – taking into consideration seasonal variations and usage patterns during a typical milking day on the farm. No caption Co-development approach Magill says during the development of the product, one of the participating farmers reviewed his usage through For Dairy and realised an immediate cost saving. “Instead of leaving the water pump running around the clock, we suggested he get a timer so he could set it to turn on when he needed it, which was during off-peak times, getting the pump warmed up right before the milking schedule and allowing it to cool down soon after.” He says Genesis will also give dairy farmers greater transparency by splitting out the network charges from the energy charges. He says this is another industry first. “We want to do everything we can to help businesses be more successful, and we’re constantly looking at ways we can advance technology in the energy sector,” he adds. “For Dairy does just that, it helps our current and potential farming customers track, monitor and optimise their energy usage.” No caption Sign up for CIO newsletters for regular updates on CIO news, career tips, views and events. Follow CIO New Zealand on Twitter:@cio_nz Send news tips and comments to divina_paredes@idg.co.nz @divinap Related content opinion Website spoofing: risks, threats, and mitigation strategies for CIOs In this article, we take a look at how CIOs can tackle website spoofing attacks and the best ways to prevent them. By Yash Mehta Dec 01, 2023 5 mins CIO Cyberattacks Security brandpost Sponsored by Catchpoint Systems Inc. Gain full visibility across the Internet Stack with IPM (Internet Performance Monitoring) Today’s IT systems have more points of failure than ever before. Internet Performance Monitoring provides visibility over external networks and services to mitigate outages. By Neal Weinberg Dec 01, 2023 3 mins IT Operations brandpost Sponsored by Zscaler How customers can save money during periods of economic uncertainty Now is the time to overcome the challenges of perimeter-based architectures and reduce costs with zero trust. By Zscaler Dec 01, 2023 4 mins Security feature LexisNexis rises to the generative AI challenge With generative AI, the legal information services giant faces its most formidable disruptor yet. That’s why CTO Jeff Reihl is embracing and enhancing the technology swiftly to keep in front of the competition. By Paula Rooney Dec 01, 2023 6 mins Generative AI Digital Transformation Cloud Computing Podcasts Videos Resources Events SUBSCRIBE TO OUR NEWSLETTER From our editors straight to your inbox Get started by entering your email address below. Please enter a valid email address Subscribe