Former Westpac CIO, Bob McKinnon, has joined the board of tech start-up Sprooki as its new chairman.McKinnon, who has more than 40 years’ experience in business, governance, finance and technology, has held roles as CIO and Group Executive, Technology for both Commonwealth Bank of Australia and Westpac Group, Joint MD and CFO Multiplex Group and CFO of MLC and Lend Lease.The banking heavyweight joins the board of Sprooki, a shopper engagement platform which lets retailers and shopping precincts attract customers and build revenue.Founded in Singapore in 2011 by Australians Claire Mula and Michael Gethen, the location-based mobile engagement platform has already been rolled out in 70 shopping malls and more than 3500 retailers in South East Asia. The shopping platform will be deployed for the first time in Australia at Sydney’s Manly Wharf precinct thanks to a partnership with Invigor Group. Manly Wharf tenants, local businesses and high-profile brands will shortly be able to engage with nearby visitors on their smartphones using the Sprooki shopper engagement platform, which includes features such as location-targeted messaging, predictive recommendations, mobile vouchers, m-commerce, and digital loyalty cards.McKinnon said he was excited to join the company as it expanded ‘back home’ to Australia. “Sprooki’s exciting and innovative shopper engagement platform instantly piqued my interest, and I’m excited to join the board at a time when the company is well positioned for aggressive future growth,” McKinnon said. McKinnon will be joined on the board by Jack Hanrahan, who will take on the role of non-executive director.Hanrahan, who recently completed an eight-year role as general manager of retailer relations at Scentre Group Limited, an ASX-listed company with a portfolio of more than 40 retail shopping centres across Australia and New Zealand. Hanrahan said he was looking forward to bring a deep understanding of retail trends, technologies and strategies, honed over 30 years in the retail industry, to his independent non-executive director role at Sprooki. He is also a former general manager of Vodafone Australia and CEO of water recycling company Aquareuse Limited. “Sprooki’s product addresses many challenges faced by today’s retail sector and plugs straight into Asia Pacific’s growing mobile-first shopper behaviour. I’m delighted to work with the Sprooki board and management team to influence the company’s growth strategy and opportunities going forward,” Hanrahan said. Related content brandpost Sponsored by Freshworks When your AI chatbots mess up AI ‘hallucinations’ present significant business risks, but new types of guardrails can keep them from doing serious damage By Paul Gillin Dec 08, 2023 4 mins Generative AI brandpost Sponsored by Dell New research: How IT leaders drive business benefits by accelerating device refresh strategies Security leaders have particular concerns that older devices are more vulnerable to increasingly sophisticated cyber attacks. By Laura McEwan Dec 08, 2023 3 mins Infrastructure Management case study Toyota transforms IT service desk with gen AI To help promote insourcing and quality control, Toyota Motor North America is leveraging generative AI for HR and IT service desk requests. By Thor Olavsrud Dec 08, 2023 7 mins Employee Experience Generative AI ICT Partners feature CSM certification: Costs, requirements, and all you need to know The Certified ScrumMaster (CSM) certification sets the standard for establishing Scrum theory, developing practical applications and rules, and leading teams and stakeholders through the development process. By Moira Alexander Dec 08, 2023 8 mins Certifications IT Skills Project Management Podcasts Videos Resources Events SUBSCRIBE TO OUR NEWSLETTER From our editors straight to your inbox Get started by entering your email address below. Please enter a valid email address Subscribe