Tennis Australia has appointed its first-ever CTO, naming Bunnings product and tech division head, Ben Fitzgerald, to the newly created role. Fitzgerald, who brings a host of experience in digital product, media and e-commerce, will be tasked with “bringing to life the digital and technological visions and capabilities across tennis,” according to Tennis Australia. Fitzgerald has also held a range of senior leadership positions at large organisations including the Australian Football League, Australia Post, Telstra and Target. “We are delighted to welcome Ben to the tennis team,” Tennis Australia COO Tom Larner said in a statement. “Establishing a more digitally agile enterprise is a key focus for Tennis and the breadth and wealth of Ben’s experience and global industry knowledge will help us develop our digital and technical vision.” Skilled in product management and the transformation of organisational systems, Fitzgerald’s experience has been integral to the successful execution of multiple projects from inception to conclusion, Tennis Australia said. Past projects include the redesign and rebuild of national retailer Target’s e-commerce experience, and the redevelopment of the AFL website and 18 club websites across both web and mobile. “I’m truly excited to join Tennis Australia at a time when digital and technology are playing an increasingly important role in supporting fan engagement, increasing tennis participation, and shaping a more digital and agile organisation,” Fitzgerald said. “I look forward to working with the team and strategic partners to realise the full potential that technology capabilities can offer Tennis Australia and its stakeholders.” Fitzgerald starts the role in July. Related content brandpost Sponsored by Freshworks When your AI chatbots mess up AI ‘hallucinations’ present significant business risks, but new types of guardrails can keep them from doing serious damage By Paul Gillin Dec 08, 2023 4 mins Generative AI brandpost Sponsored by Dell New research: How IT leaders drive business benefits by accelerating device refresh strategies Security leaders have particular concerns that older devices are more vulnerable to increasingly sophisticated cyber attacks. By Laura McEwan Dec 08, 2023 3 mins Infrastructure Management case study Toyota transforms IT service desk with gen AI To help promote insourcing and quality control, Toyota Motor North America is leveraging generative AI for HR and IT service desk requests. By Thor Olavsrud Dec 08, 2023 7 mins Employee Experience Generative AI ICT Partners feature CSM certification: Costs, requirements, and all you need to know The Certified ScrumMaster (CSM) certification sets the standard for establishing Scrum theory, developing practical applications and rules, and leading teams and stakeholders through the development process. By Moira Alexander Dec 08, 2023 8 mins Certifications IT Skills Project Management Podcasts Videos Resources Events SUBSCRIBE TO OUR NEWSLETTER From our editors straight to your inbox Get started by entering your email address below. Please enter a valid email address Subscribe