Customer experience is top-of-mind for enterprises, which are transforming to become customer- and data-centric businesses. This includes the evolving role of the CIO and rethinking IT’s collaboration with marketing.

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Adobe Survey Reveals How CIOs are Tackling Today’s Digital Megatrends

Moving past the hype and promotion, key digital initiatives are starting to be driven by CIOs, but they are still in the early stages
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