The technology has the potential to create whole new job categories where frontline employees monitor conversations to continuously improve them, creating brand new professions in our evolving digital world Helen van Orton, Vodafone\nVodafone has revealed the identity of the newest member of its team, a digital assistant named Kiri.\n\u201cCustomers tell us they want the experience of engaging with a digital assistant to be seamless, emotive and engaging \u2013 characteristics that are critical for creating trust,\u201d says Helen van Orton, Vodafone customer operations director, describing the customer-led focus of developing Kiri. \n\u201cCustomers want to feel valued and that their needs are taken care of.\u201d\n\u201cKiri will help out with routine tasks so that our retail staff can help solve more challenging issues for clients,\u201d says van Orton.\n\u201cThe technology also has the potential to create whole new job categories where frontline employees monitor conversations to continuously improve them, creating brand new professions in our evolving digital world.\u201d\nKiri\u2019s strikingly life-like appearance relies on real-time rendering and AI, using FaceMe\u2019s latest techniques in machine learning based animation to produce a compelling experience. \nSkin texture such as pores and lines are carefully sculpted, and light reflection and roughness have been detailed by FaceMe\u2019s artists.\nThe result is a digital assistant tailored specifically for a Kiwi audience, says Vodafone.\nVan Orton explains natural, engaging interaction requires a less than 200 millisecond response time. \nKiri\u2019s processing has been optimised for speed and accuracy to create an experience that feels instantaneous. Computer vision technology allows Kiri to \u2018see\u2019 and behave like humans. \nFor example, using her situational awareness system, Kiri can naturally respond when people walk up to her, and greet them proactively.\nFaceMe CEO Danny Tomsettbelieves emotional connection is key for interaction.\n\u201cFaceMe has analysed what creates great experiences and which human qualities we need to reproduce \u2013 and supercharge \u2013 using AI technology.\n\u201cThrough advanced Digital Human EQ combined with the IBM Watson conversational platform, we have created a great customer experience that leaves people feeling deeply content and satisfied with each conversation,\u201d says Tomsett.\nKiri is currently in training and will start working in select Vodafone retail stores later this year.