5 reasons why your business model may need an API

APIs offer businesses more than just an efficient way to get data to end users. They can also be used to generate new revenue streams and extend your market reach.
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Dr. Martin De Saulles is a writer and academic specializing in researching and writing about data-driven innovation and the Internet of Things. He has a Ph.D. in Innovation Studies from the University of Sussex in the UK and worked as a technology analyst and entrepreneur before his current role as a Principal Lecturer at the University of Brighton.