Welcome back to \u201cCIO Career Coach,\u201d a video series I created with CIO.com and IDG.tv. All throughout this second season, we\u2019ve been discussing the competencies required of CIOs to be successful in the new era of IT.\u00a0\nThis installment, episode 8, is the final episode of season 2. I hope you have gleaned some inspirational information and real-world examples that help you meet the challenges you face as an IT leader and help advance your career.\nThe CIO competency we are talking about today\u2019s is one of my very favorites: storytelling.\nSince the beginning of time, people have loved to hear stories. \u201cTell me a story!\u201d we would beg our parents when we were little. \u201cTell it again!\u201d\nWhen two parties come from different backgrounds, a shared story can allow them to get closer to common ground on something complex and abstract, like technology. \u00a0For this reason, storytelling is one of the most important skills a CIO can possess.\nIn the boardroom, the story is one of finance. In your IT leadership meetings, the story is one of vision, teamwork, and value. And with your customers, you tell a story of comfort, convenience, revenue or happiness.\nHow a story got a CIO an ERP system\nWhen Malini Balakrishnan became CIO of building materials company BMC, she used the plot from the movie Speed, starring Keanu Reeves to make her case for a brand-new ERP system.\nReeves plays a police officer in Los Angeles where a maniacal Dennis Hopper has planted a bomb on a bus that is careening down the freeway. If the bus drops below 50 mph, it will explode.\u00a0\nSo, Reeves comes up with the plan to have a second bus drive up alongside the first one at the same speed. Passengers would have to walk across a rickety plank from one bus to the other.\nBalakrishnan found that the movie reference was the first critical step in change management for a new ERP. She explained to her colleagues that \u201cwe cannot pull over, stop the old bus, and all transfer in an orderly fashion to this beautiful new bus. We need to keep the business running. Just like in the movie, staying on the old bus was not an option.\u201d\nWhen IT moves from enabling business strategy to defining it, the story of IT needs to change. IT is not an expensive but necessary evil. IT does not wait around to be told what to do. IT is consultative, is proactive, and drives innovation, value, and results. Recasting IT\u2019s role requires major oratorical talent.\u00a0\nNow, recounting elaborate Hollywood plots is not the only way to tell the story of IT.\u00a0 Learn more in my latest CIO Career Coach video.