Product management using business architecture

As product designs and launches become more complicated and are executed at a quicker pace, product managers and business/enterprise architects need to work together more often to deliver products.
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  • Enterprise Architecture
  • IT Leadership
  • Digital Transformation
  • IT Strategy

Daniel Lambert is a marketing and finance strategist assisting expanding companies in their growth, their business architecture and ultimately their digital transformation. He has worked in the past with organizations in a broad array of industries: financial services, insurance companies, telecom, utilities, pharmaceuticals, transportation, computer software, healthcare, and the public sector.

Mr. Lambert is currently VP Business Architect at Benchmark Consulting. Benchmark provides digital transformation consulting services and is also the creator of the collaborative IRIS Business Architect software application for enterprise architects, business architects, IT/Solution architects, and business analysis to optimize planning and roadmaps from strategy to delivery. Benchmark Consulting has clients of all sizes from as little as 800 employees to as large as 400,000 employees. In his previous life, Mr. Lambert was also a venture capitalist. He was involved in these successful and very profitable exits: Giganet sold to Broadcom; Kinaxis now trading on NASDAQ; SFI sold to BMC Software, Taleo sold to Oracle, and Telweb sold to Schlumberger.

Mr. Lambert recently wrote a book entitled “Practical Guide to Agile Strategy Execution: Design, Architect, Prioritize, and Deliver your Corporate Future Successfully” available on Amazon. He has over 17,000 followers on LinkedIn.

The opinions expressed in this blog are those of Daniel Lambert and do not necessarily represent those of IDG Communications, Inc., its parent, subsidiary or affiliated companies.