Enterprising Analytics

Content analytics shows us alternative pathways to success

Writing is evidence of thinking. We hire knowledge workers to think and then convert their thinking into action. People produce content that looks like work, based on what they think work should look like. An important part of content analytics is identifying how information gets shaped. The writing that emerges from dissonant areas of the enterprise points to a different set of possibilities.
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  • Analytics
  • IT Leadership
  • IT Strategy
  • C-Suite