Being helpful feels good. Besides the extra bit of dopamine, there\u2019s simply something satisfying about making a difference in the world. That\u2019s why it\u2019s so important for progressive-minded companies to get serious about giving back.\nThe case for giving back\nAccording to labor statistics, the average rate for employee turnover across all industries is 15.1 percent. That\u2019s an uninspiring figure, but one that could see improvement from an unlikely source: corporate giving and volunteer programs.\nAccording to a PwC study and a Gallup poll, respectively, U.S. workers put in 57 percent more effort, and deliver higher earnings per company share, when they\u2019re engaged in the workplace and feel their efforts are going toward something meaningful. What this means is retaining the best talent for your organization can be difficult, but might become easier with the help of a well-designed program that gets your employees involved and invested in their communities.\nWhat does this look like?\nYou probably won\u2019t have to look very hard to discover places where your workers\u2019 efforts might be appreciated in the communities you serve. America does an OK job taking care of her own, but there are always opportunities to provide the less fortunate with clothes, resources, opportunities, food, shelter, water or any of the many other things most of us take for granted.\nIf you\u2019re looking for a way to bring a spirit of \u201cgiving back\u201d to your own office, here are a few suggestions to help get you started.\nOrganize a day of service for your office: Hands-on experience is incredibly important for a variety of reasons. For one, it eliminates the barriers between the volunteers and the work they\u2019re doing, rather than relying on donations alone, which can start to feel impersonal. Get your workplace involved with charity drives, or even building projects for Habitat for Humanity or other initiatives.\nYou\u2019ll be amazed by what a few afternoons each year can yield in employee happiness and engagement. Research performed by UnitedHealth suggests that 64 percent of employees who do volunteer work found their workplace relationships were strengthened by the experience.\nHost a giveaway: Although hands-on giving is especially engaging, sometimes it\u2019s enough for employees to know their employer gives back in its own way. For example, Ford Mustang parts retailer CJ Pony Parts offers two $500 scholarships for college-bound students each year. Winners are determined based on video entries they submit. It\u2019s a fun way to give back, and it's driven by the infectious spirit of competition.\nThere are lots of other ways to go about doing this, as well. You might set up a matching funds initiative where, for example, you\u2019ll match the dollar amount of every new sale for a week or a month, and then give the matched funds to a charity chosen by your employees. Have fun with it, and don\u2019t forget to involve the whole team when it comes to selecting a recipient.\nRevisit your mission statement: This route is not to be undertaken by the faint of heart. Reimagining your company\u2019s mission is a big deal, but it might be the missing key to rehabilitating your public image and taking a stance to become a stronger pillar of the community.\nConsider this: nearly 80 percent of surveyed U.S. workers indicated that they prefer working with a company that prides itself on social responsibility. Millennials lead the charge here, but workers of all ages are questioning the meaning of their careers if they\u2019re not a part of something that makes a difference.\nThink about what it means that Kickstarter revised its corporate charter to become a \u201cpublic benefit\u201d corporation. That\u2019s a top-to-bottom makeover that goes far beyond profit margins \u2014 it\u2019s a literally legally binding indication that Kickstarter wants to make the world a better place through strategic giving and ethical business practices.\nYou don\u2019t have to be quite so dramatic with your own company \u2014 you can take some inspiration from the greats and draw up a new company mission statement or a set of values that describe how you want to \u201cown\u201d your place in the larger world. The sky\u2019s the limit \u2014 and your employees will have fun being part of the process, if you invite them to do so.\nBecome citizens of the world: From lowering employee turnover to creating a positive public buzz, there are plenty of self-serving reasons to get your company involved in giving back. But the less selfish reasons are even easier to find.\nYou and your team members will get the satisfaction of knowing that your work serves a higher purpose, and you\u2019ll rest in the knowledge that those things you most often take for granted \u2014 your money and your time \u2014 have helped make somebody else\u2019s life a little brighter.