Why I almost quit my job as CMO of a very successful startup

All startups live for the day that they close a funding round. Seed, Round A, Round B etc etc. This is the validation that not only they (and their mom) believe in their revolutionary technology and company. However, significant funding changes every facet of the company and requires a different modus operandi. The marketing function spearheads the company changes and in doing so, must embrace many growing pains. This is a tale of one ambitious CMO of a newly funded startup.
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Billy Cina is the CEO of Marketing Envy, a B2B tech and startup marketing agency that specializes in inbound and outbound marketing through online content and social media, PPC lead generation and marketing automation. Portfolio companies include Canonical/Ubuntu, HP Scitex, Fuji Xerox, Cloudyn, BlazeMeter, AquaSecurity, Coronet, CyberInt, Portnox, illusive networks, Forter, Secdo and PlainID.

The opinions expressed in this blog are those of Billy Cina and do not necessarily represent those of IDG Communications Inc. or its parent, subsidiary or affiliated companies.