MarTech 360

Why IT and marketing need to work together

For years, the IT and marketing departments have had a rocky relationship. As marketer's need to better understand the customer, it requires the investment and use of a significant amount of technology. It's time that the feud come to an end and both parties work together to grow today's cutting-edge businesses.
digital marketing ts
  • IT Leadership
  • Big Data
  • Analytics
  • Predictive Analytics
  • Cloud Computing
  • Enterprise Architecture
  • Business Intelligence
  • Enterprise Applications
  • SaaS