News Analysis

Twitter beat out Verizon, Amazon for NFL streaming deal

Twitter wasn't the favorite to land the NFL's Thursday Night Football live stream, but the company came out on top because of its potential reach and established role in creating online commentary around live sports.
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REUTERS/Mark J. Rebilas-USA TODAY Sports
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Matt Kapko has been writing about technology since before the dawn of the iPhone, and covering media well before it was social. Matt lives with his wife in a nearly century-old craftsman in Long Beach, Calif. He can be reached on Twitter: @mattkapko or by email: matt@kapko.co.