The REAL ‘real reason’ Apple made the Apple Watch

Despite an amusing report to the contrary, Apple's main motivation behind the release of its first smartwatch was not to improve the overall health of its customer base and change modern healthcare.
  • Smartwatches
  • Health and Fitness Software
  • Healthcare Industry
  • Wearables
  • Mobile
  • Consumer Electronics
  • iPhone
  • Apple
  • Small and Medium Business
  • Apple Watch
Al Sacco was a journalist, blogger and editor who covers the fast-paced mobile beat for and IDG Enterprise, with a focus on wearable tech, smartphones and tablet PCs. Al managed writers and contributors, covered news, and shared insightful expert analysis of key industry happenings. He also wrote a wide variety of tutorials and how-tos to help readers get the most out of their gadgets, and regularly offered up recommendations on software for a number of mobile platforms. Al resides in Boston and is a passionate reader, traveler, beer lover, film buff and Red Sox fan.