News Analysis

Twitter takes another shot at social shopping

Twitter tried to break into social shopping in the past, but its efforts mostly fell flat. The struggling social network hopes to make waves (and revenue) with new product pages built for ecommerce, but is it another ill-conceived initiative?
    Related:
  • E-commerce Software
  • Social Networking Apps
  • Twitter
Matt Kapko has been writing about technology since before the dawn of the iPhone, and covering media well before it was social. Matt lives with his wife in a nearly century-old craftsman in Long Beach, Calif. He can be reached on Twitter: @mattkapko or by email: matt@kapko.co.