11 Market Trends in Advanced Analytics

Offerings in the advanced analytics space are rapidly evolving to meet the changing needs of organizations that seek to infuse analytics into decision-making throughout the enterprise. Here are 11 market trends dominating the advanced analytics market today.

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3. The R Open Source Programming Language Is Becoming Pervasive

R, an open source programming language for computational statistics, visualization and data is becoming a ubiquitous tool in advanced analytics offerings.

Kirsch says nearly every top vendor of advanced analytics has integrated R into their offering and so that they can now import R models. This allows data scientists, statisticians and other sophisticated enterprise users to leverage R within their analytics package.

One of the big beneficiaries of this trend, Kirsch says, is Revolution Analytics, the leading provider of enterprise support for R. Kaufman and Kirsch also point to advanced analytics firm Predixion, which is focused on extending R beyond data scientists and statisticians to business users through a wizard interface.

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