How to do data-driven transformation successfully
Principle 1: Embark on an insights journey within your business and technology context

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Principle 2: Enable your data landscape for the flood from connected people and things

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Principle 3: Create a data science and analytics culture

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Principle 4: Unleash data- and Insights-as-a-Service

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Principle 5: Make insight-driven value a crucial business KPI

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Principle 6: Master the governance, security and privacy of your data assets

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Principle 7: Empower your people with insights at the point of action

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