Traction Watch: The habits of high-growth companies

Editor’s note: Traction Watch is a new column focused obsessively on growth, and is a companion to the DEMO Traction conference series, which brings together high-growth startups with high-potential customers. The next DEMO Traction will take place in Boston on September 16, 2015. Growth companies can apply to present, or those similarly obsessed can register here to attend. 

How do high-growth companies operate? In this video, growth hacker and Qualaroo CEO Sean Ellis explains ten key habits that lead to high-growth, including focusing on the most important factors first (like scaling quickly and directly engaging with prospects). Ellis who has held marketing positions at DropBox, EventBrite and Logmein.

Ellis, who has held marketing positions at DropBox, EventBrite and Logmein, during his talk at DEMO Traction last spring, hit on key habits for high growth such as: how to use data to determine what your customers are doing, how to harness the intent of a potential customer and convert that to a sale, and how to encourage experimentation with new ideas. Watch the entire video to learn more.