News Analysis

An Inside Look at LinkedIn’s ‘Unbundling’ Mobile Strategy

LinkedIn has embraced a multi-app strategy and now has a family of six separate apps -- from job search to tailored news -- but is there such a thing as too many apps?
unbundling mobile apps
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Matt Kapko has been writing about technology since before the dawn of the iPhone, and covering media well before it was social. Matt lives with his wife in a nearly century-old craftsman in Long Beach, Calif. He can be reached on Twitter: @mattkapko or by email: matt@kapko.co.