by Lauren Brousell

10 Consumer Startups That Offer Enterprise Potential

News Analysis
Jan 09, 20155 mins
Consumer ElectronicsStartupsWearables

Eureka Park at CES provides a unique opportunity for startups to show off new products, services and concepts. This year a number of companies stood out as having potential beyond the consumer. Here's a look at 10 products businesses may want to know about.

The Eureka Park section at CES 2015 is home to startups looking to make a splash at the industry’s largest electronics show. This year, more than 370 startups were on display. Many of those companies are launching products connected to smart homes, the Internet of things and health, wellness and fitness wearable devices.

As you’d expect, most of the products on display are designed for consumers. However, many offer enterprise potential. Here’s a look at how 11 of the startups exhibiting at CES could benefit the enterprise.

1. Snapkin: Interior design enthusiasts can get a 2D and 3D floor plan of a room in their house by placing the Snapkin device on the floor in the center of the room. The device scans for measurements of floors and walls and creates a digital floorplan. You can download the floorplan to experiment with ways to design and place furniture.

Enterprise uses: Snapkin could present an opportunity for furniture companies, hardware stores, paint companies and interior designers anddecorators.

2. CaptureProof: You can send a picture or video of a health concern, such as a rash, bruise or skin laceration, to your doctor through the CaptureProof mobile app. Doctors can communicate with patients to solve issues without meeting in person and can confer with other doctors for opinions. Medical information can be tracked over time and integrated into electronic health records.

Enterprise uses: CaptureProof couldbe beneficial to doctors and other medical professionals at hospitals, healthcare centers or urgent care clinics. It could have implications for insurance companies as well.

3. XOEye Technologies: Manufacturing, construction or field service workers can attach a Vuzix camera powered by XOEye software to their safety glasses. You can use the camera and software for telepresence meetings, to send photos or videos, scan bar codes, or view blueprints. It’s similar to Google Glass, but designed for rugged environments. XOEye is Linux-based and features a cloud platform where managers can oversee the devices and view usage data. Also, developers can create new applications for the glasses with Android.

Enterprise uses: It could be applicable for workers in manufacturing, engineering and construction companies to give to workers more flexibility in the field, which would improve productivity.

4. iSketchnote: By drawing on paper that’s placed on top of the iSketchnote Slate, you can transform your sketches into digital images through the mobile app. From there, you can edit the drawing and when finished, you can share with friends via social networks.

Enterprise uses: Designers could use iSketchnote to turn their sketches into digital files and workers in any industry could use the technology to capture brainstorming information during meetings.

5. Butterfleye: This personal surveillance camera is similar to Dropcam, but doesn’t require power cords; instead it runs on a battery that lasts two weeks. Butterfleye uses a Wi-Fi and Bluetooth low-energy connection and can detect heat, movement, humans and objects. The device also uses Active Eye Intelligence, which learns your behavior and responds accordingly. For example, it can detect when you are not home and respond by turning off, or it can detect a person entering the room and turn on.

Enterprise uses: It could be used as a digital security guard to monitor expensive equipment.

6. ShotTracker: Tons of devices can measure your sports performance, but if you play basketball and prefer wearing a sleeve while shooting, this ShotTracker may be for you. The sleeve, which contains a sensor, communicates with a similar device attached to the basketball net and records how many shots, misses and attempts you’ve made and tracks your progress on the mobile app. Teams can use the app to see group performance and coaches can assign workouts to players and analyze progress.

Enterprise uses: Sports organizations can use ShotTracker to focus on team statistics and performance.

7. UltraHaptics: This system creates a vibration when you place your hand over an object containing the UltraHaptics technology. For example, if you wanted to turn up the volume on your car stereo, waving your hand in front of the buttons would create a vibration that tells you you’re increasing the volume. This technology would remove the need for a touchscreen or buttons because by moving your hand over an object with UltraHaptics, the vibration would be your feedback to initiate commands.

Enterprise uses: UltraHaptics technology could be used by technicians at automotive, utility, or appliance companies, or by gamers.

8. PicoBrew: The PicoBrew Zymatic machine lets you brew your own beer faster and with less hassle than home brewing kits. You can select a type of beer or create your own. You then load the ingredients according to the recipe and the machine will brew the beer automatically. There are still several few steps to follow but the machine does most of the work.

Enterprise uses: Beer companies or beverage companies could offer up their recipes to make a homemade version of their beer.

9. FastBar: Register once and pay for drinks using an NFC-enabled bracelet at large-scale events. When you arrive, swipe your credit card and enter an email address or phone number. You’ll then be given an NFC-enabled bracelet, which is scanned by the bartender through the FastBar app when you buy a drink. At the end of the night, no need to go close out your tab, just leave and you’ll be sent the receipt later.

Enterprise uses: Event companies or any company that hosts large events could use FastBar to provide convenience to their guests and increased productivity to their workers.

10. Smart Diet Scale: This scale is designed to measure portions. By placing your food on the scale, you can view the weight and nutritional value of each food item. Then you can track what you’ve been eating on the mobile app.

Enterprise uses: Healthcare organizations, food companies or fitness businesses could integrate Smart Diet Scale into their applications.