Oracle is making a major push into business intelligence (BI) software with three bundles of existing products, the vendor announced Wednesday. The company anticipates ramping up its BI software presence in the same way that it built up its middleware business, according to Oracle President Charles Phillips.“We’re adding a new leg to our business,” Phillips said during a New York event, which was also webcast. The bundles include analytics software Oracle acquired through its approximately US$6 billion purchase of Siebel Systems, completed earlier this year.Available Wednesday, the three software bundles are branded Oracle Business Intelligence Suite and include the company’s database, its Fusion middleware and analytics software, according to Phillips.The entry-level Standard Edition One bundle is a volume product designed to pit Oracle against Microsoft, Phillips said. The software is limited to two processors and is priced starting at US$25,000. The Standard Edition bundle is aimed at existing Oracle users and includes the company’s Discoverer tools, while the Enterprise Edition is for users working in heterogenous environments, he added. When Oracle first announced its intention to acquire Siebel in September 2005, executives said the purchase’s primary driver was the company’s presence in the CRM (customer relationship management) software market. Oracle Chief Executive Larry Ellison said that adding Siebel’s CRM customers and products to Oracle’s CRM business would let the company overtake market leader SAP AG. Phillips noted Wednesday that Siebel was also a strong player in BI, with the company deriving 25 percent of its revenue from analytics.Oracle has formed a specialized sales force to sell Oracle Business Intelligence Suite and will provide lifetime support for all the products in the bundles, according to Phillips. “We will invest in these products in perpetuity,” he said. Phillips said that Oracle hopes to model its move into BI on its push into the middleware market two to three years ago.-China Martens, IDG News ServiceFor related coverage, read Oracle’s Profit Jump Fails to Halt Share Drop and Oracle to Set Up Shop Across China.Check out our CIO News Alerts and Tech Informer for more updated news coverage. Related content opinion Website spoofing: risks, threats, and mitigation strategies for CIOs In this article, we take a look at how CIOs can tackle website spoofing attacks and the best ways to prevent them. By Yash Mehta Dec 01, 2023 5 mins CIO Cyberattacks Security brandpost Sponsored by Catchpoint Systems Inc. Gain full visibility across the Internet Stack with IPM (Internet Performance Monitoring) Today’s IT systems have more points of failure than ever before. Internet Performance Monitoring provides visibility over external networks and services to mitigate outages. By Neal Weinberg Dec 01, 2023 3 mins IT Operations brandpost Sponsored by Zscaler How customers can save money during periods of economic uncertainty Now is the time to overcome the challenges of perimeter-based architectures and reduce costs with zero trust. By Zscaler Dec 01, 2023 4 mins Security feature LexisNexis rises to the generative AI challenge With generative AI, the legal information services giant faces its most formidable disruptor yet. That’s why CTO Jeff Reihl is embracing and enhancing the technology swiftly to keep in front of the competition. By Paula Rooney Dec 01, 2023 6 mins Generative AI Digital Transformation Cloud Computing Podcasts Videos Resources Events SUBSCRIBE TO OUR NEWSLETTER From our editors straight to your inbox Get started by entering your email address below. Please enter a valid email address Subscribe